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15 Innovative Pitch Deck Designs That Drove Investor Engagement

StartupNation

Discover the secrets to transforming pitch decks into compelling investor magnets, courtesy of seasoned industry professionals. This article breaks down the essentials of innovative design techniques that have a proven track record for engaging investors. That order carried more weight than traditional pitch sequencing.

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How to Communicate Impact Metrics to Investors

StartupNation

This article presents key strategies, backed by expert insights, to help you showcase your startup’s value and growth potential. If you’re pitching impact, make it real. Effectively communicating your startup’s impact metrics to investors can make or break your funding opportunities. Show the feedback loop.

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21 Facebook ad examples (and why they work)

The Zapier Blog

Why this Facebook ad works : Feature-forward messaging : "Record your pitch once—share it anytime" in the ad copy , as well as the video itself, makes the value of Canva Recordings instantly clear. This article was originally published in November 2021 with contributions from Ana Gotter and Melissa King. Learn more.

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How breakthrough media coverage is driving brand growth for Kiwi SMEs

NZ Entrepreneur

A well-crafted media story, a thought leadership article in an industry publication, or a compelling presence on social media can be far more effective than a direct advertisement. PR helps SMEs to: Build credibility: Consumers are more likely to trust an article about your business in a reputable publication than a paid advertisement.

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11 LinkedIn marketing tools to grow your business in 2025

The Zapier Blog

For example, I used Collabwriting to save Ryan Baum's post about using AI as a creative partner rather than a replacement (shown below) so I could reference it later for a client's LinkedIn content strategy about responsible AI use. The one hiccup I ran into was connecting my LinkedIn account.

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What is a RACI chart? And how to make one (with templates)

The Zapier Blog

Who gives the final nod for the marketing strategy? If it feels like a group project in school, where everyone needs to pitch in, give CLAM a shot. Who should be consulted about production timelines? CLAM (Collaborate, Lead, Agree, Monitor): CLAM might be the way to go if your project is highly collaborative.

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12 communication plan templates—and how to write your own

The Zapier Blog

It's designed to outline responsibilities and initiatives within the grand scope of the marketing strategy to keep teams aligned and informed. Their communication strategy involves creating anticipation through teaser campaigns, leveraging secrecy to build excitement, and hosting live events to unveil new products.