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TechCrunch+ roundup: Less VC for SV, 2022 marketing predictions, GTM research strategies

TechCrunch

seed- and early-stage venture dollars. She identified several factors pushing investors in major tech hubs to venture outside their own backyards in search of opportunities. 3 disruptive trends that will shape marketing in 2022. 3 disruptive trends that will shape marketing in 2022. Senior Editor, TechCrunch+.

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Why Early Valuations Might Surge in 2022

Tomasz Tunguz

Amidst this gloomy backdrop, The Information published a story on hedge funds' strategy shift. Instead of late-stage opportunities, they’ll be focusing on early-stage venture in 2022. Hedge funds’s big chip stacks have become a market force in venture during the last three years.

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BNPL in 2022: 4 fintech investors discuss regulation, trends and how to stand out

TechCrunch

Buy now, pay later (BNPL) has quickly established itself as the go-to method of financing for a variety of purchases, particularly online. This financing model has primarily been available to customers shopping online, but customers outside the U.S. We spoke with: Frances Schwiep , partner, Two Sigma Ventures.

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TechCrunch+ roundup: Cell-cultured meat, alternative financing, avoiding tech debt

TechCrunch

Use alternative financing to fuel VC-level growth without diluting ownership. Alternative financing options such as revenue financing or expense financing are often overshadowed by the VC model, but they can be just as, and sometimes more, useful for SaaS startups, writes Miguel Fernandez, CEO and co-founder of Capchase.

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TechCrunch+ roundup: 2022 VC predictions, how to hook an angel, product advisory councils

TechCrunch

I’ve worked at early-stage startups where we relied on our best guesses to shape product pipelines and develop marketing strategies. In this seven-step guide, you’ll find strategies and tactics for identifying key members and influencers, streamlining the communication process, and creating “a little FOMO.”

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TechCrunch+ roundup: Headcount data study, SaaS sales mistakes, financial close strategies

TechCrunch

For the last 24 months, Thomvest Ventures recorded headcount data for 150 Series A to C enterprise SaaS startups, and we have the numbers. Ackerman says he expects to see another tranche of layoffs in several weeks, after startups hold their Q4 2022 board meetings. Thanks very much for reading us in 2022. Walter Thompson.

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Announcing the startups and judges onstage at TC Sessions: Mobility 2022

TechCrunch

TechCrunch is excited to announce the six companies pitching in person and onstage at TC Sessions Mobility 2022. Yoon Choi — Muirwoods Ventures. “Yoon has been a Venture Investor and strategic partner to many Silicon Valley startups/founders for 18 years prior to Muirwoods. Victoria Beasley — Prelude Ventures.