Cision acquires TrendKite (Dreamit 2013) for $225 million
Dream It
JANUARY 23, 2019
With Trendkite, brand marketers can understand how their earned media and communications marketing efforts affect corporate reputation, website traffic, revenue growth, and other business outcomes. According to a recent report , B2B brands’ investments in marketing communications and earned media is now on par with their paid media spend.
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