Thu.Oct 20, 2022

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Some Testing is a Waste of Time: Making Business Cases for Big Bets

Reforge

Table of Contents Why Most Testing is a Waste of Time Why Marketers Don’t Make Bigger Bets Examples of Big Bets that Paid Off Case Study: Turning Off Your Best Channel Other Examples of Big Bets Measuring the Value of Anything Decision Making In Uncertain Times The gospel of testing has spread far and wide, and today you'd be hard pressed to find a company that isn't actively experimenting in some form.

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Figma CEO Dylan Field on why he sold to Adobe

TechCrunch

A month after Adobe announced its plans for acquiring Figma, the popular digital design startup, Figma CEO and co-founder Dylan Field sat down with our own enterprise reporter Ron Miller at Disrupt 2022 to discuss the deal and his motivations for selling to Adobe, a company that Figma’s own marketing materials have not always described in the most glowing of terms. “We were having a blast — we are having a blast — but then we started talking with Adobe and Adobe is a foun

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#51. From $10k to $175 MILLION: Entrepreneurship through diversity w/ Henri Pierre-Jacques

Entrepreneur's Handbook

Learn from the CoFounder of Harlem Capital Apple Podcasts | Spotify | YouTube Welcome to the Entrepreneur’s Handbook Podcast, where we share inspiring startup stories and practical takeaways for you, the listener. Today we welcome Henri Pierre-Jacques, the founder of Harlem Capital. After losing money in the stock market, Henri managed to take his own savings of $10k and transform it into the empire that is Harlem Capital.

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Banyan raises $43M to grow its network of item-level purchase data

TechCrunch

Banyan , a platform for product purchase data that allows customers such as banks, fintechs, hotels and merchants to automate expense management and more, today announced that it raised $43 million in a Series A funding round — $28 million in equity and $15 million in debt — led by Fin Capital with participation from M13, FIS Impact Ventures and TTV Capital.

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From Curiosity to Competitive Edge: How Mid-Market CEOs Are Using AI to Scale Smarter

Speaker: Lee Andrews, Founder at LJA New Media & Tony Karrer, Founder and CTO at Aggregage

This session will walk you through how one CEO used generative AI, workflow automation, and sales personalization to transform an entire security company—then built the Zero to Strategy framework that other mid-market leaders are now using to unlock 3.5x ROI. As a business executive, you’ll learn how to assess AI opportunities in your business, drive adoption across teams, and overcome internal resource constraints—without hiring a single data scientist.

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Titan’s Clayton Gardner on How the Fintech Market is Changing

Andreessen Horowitz

In this episode of a16z Live, we are joined by Titan co-founder and co-CEO Clayton Gardner; a16z General Partner Anish Acharya; and a16z growth partner, Alex Immerman. … The post Titan’s Clayton Gardner on How the Fintech Market is Changing appeared first on Andreessen Horowitz.

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The 10 Email Marketing Metrics You Should be Tracking

Feedough

Email marketing is a highly measurable way of communicating with. Read more. The post The 10 Email Marketing Metrics You Should be Tracking appeared first on Feedough.

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Sensat raises $20.5M to build digital twins for infrastructure companies

TechCrunch

Sensat , a platform that helps physical infrastructure companies map and visualize all their data, has raised $20.5 million in a Series B round of funding. Founded in 2015, London-based Sensat is one of a number of so-called “digital twin” software companies that serve construction, mining, energy and similar industries with tools to replicate their physical footprint in the digital sphere.

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Collin McCune

Andreessen Horowitz

… The post Collin McCune appeared first on Andreessen Horowitz.

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Generally Intelligent secures cash from OpenAI vets to build capable AI systems

TechCrunch

A new AI research company is launching out of stealth today with an ambitious goal: to research the fundamentals of human intelligence that machines currently lack. Called Generally Intelligent , it plans to do this by turning these fundamentals into an array of tasks to be solved and by designing and testing different systems’ ability to learn to solve them in highly complex 3D worlds built by their team. “We believe that generally intelligent computers will someday unlock extraordinary p

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State of AI in Sales & Marketing 2025

AI adoption is reshaping sales and marketing. But is it delivering real results? We surveyed 1,000+ GTM professionals to find out. The data is clear: AI users report 47% higher productivity and an average of 12 hours saved per week. But leaders say mainstream AI tools still fall short on accuracy and business impact. Download the full report today to see how AI is being used — and where go-to-market professionals think there are gaps and opportunities.

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Simplify your commission structure. Please.

Berkonomics

Is your commission structure so complex that even you must have help understanding it – and calculating a commission on a pending bid? Salespeople are incentivized by the money. Of course. They usually can calculate what’s in it for them before they make the final presentation and ask for the order. But what if the commission plan is so complex that even the people who should be most excited cannot understand or calculate the winning numbers?

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Handoff is creating a more equitable workforce through job sharing

TechCrunch

Storyblocks is Handoff’s first pilot partner. (Left to right) job-share partner Jodie Reyes, Handoff founder LaToria Pierce, Storyblocks CEO TJ Leonard and job-share partner Redeit Admassie. Image Credits: Handoff. Many qualified workers are failed by the current model of work in the United States, where jobs are either part time or full time. Working 40 set hours a week is difficult for people like caregivers, but part-time jobs don’t have the same benefits or career-advancing potential.

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Privacy Laws for Startups – Compliance Guide

Feedough

How much does privacy matter to you? A lot, right? Read more. The post Privacy Laws for Startups – Compliance Guide appeared first on Feedough.

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Farmers are key to Lithos Carbon’s quest to remove gigatons of carbon

TechCrunch

It almost sounds too good to be true: Take basalt dust that today is wasted in the manufacturing of things like asphalt shingles, sprinkle it on farmers’ fields, and it raises crop yields while also removing carbon dioxide from the atmosphere. Where’s the catch? For the entire thing to work, farmers need to add just the right amount of basalt. Too little and they don’t capture much carbon and their crops don’t see any benefits.

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15 Modern Use Cases for Enterprise Business Intelligence

Large enterprises face unique challenges in optimizing their Business Intelligence (BI) output due to the sheer scale and complexity of their operations. Unlike smaller organizations, where basic BI features and simple dashboards might suffice, enterprises must manage vast amounts of data from diverse sources. What are the top modern BI use cases for enterprise businesses to help you get a leg up on the competition?

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What Is A Lead Investor? – Importance & Role

Feedough

Landing an investor for your startup is an uphill struggle. Read more. The post What Is A Lead Investor? – Importance & Role appeared first on Feedough.

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Forget flat — small cuts are the new up

TechCrunch

When venture markets flip from greed to fear, there’s a meme that goes around in startup circles that flat is the new up. It’s shorthand for the idea that in more difficult market conditions, a startup defending its prior valuation in a proximate venture round is as good as raising new capital at a higher valuation in better investing conditions.

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Katakem’s ‘robot chef’ speeds up drug development with reliable chemistry

TechCrunch

Organic chemist Manuela Oliverio was working on a new drug when he noticed that test results on mice weren’t consistent, because the molecule being administered was always different depending on the chemist who produced it. It occurred to him that automation and robotics could make the drug development process more predictable, and so he founded Katakem , one of the startups in the TechCrunch Disrupt Battlefield 200.

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Pillar of the community: How Talkbase plans to power user-led growth for any company

TechCrunch

A new startup is setting out to help companies build and harness communities around their products, enabling them to side-step multiple disparate tools and manage everything in a single platform. Founded out of the Czech Republic in 2021, Talkbase launched out of stealth just a couple of weeks back , backed by $2 million in pre-seed funding from a mixture of Czech and U.S. funds, including J&T Ventures, Credo Ventures, Mxv Capital, and Plug & Play Tech Center.

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The GTM Intelligence Era: ZoomInfo 2025 Customer Impact Report

ZoomInfo customers aren’t just selling — they’re winning. Revenue teams using our Go-To-Market Intelligence platform grew pipeline by 32%, increased deal sizes by 40%, and booked 55% more meetings. Download this report to see what 11,000+ customers say about our Go-To-Market Intelligence platform and how it impacts their bottom line. The data speaks for itself!

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Get your Disrupt day three highlights right here

TechCrunch

Two live and in-person days down and one more great day to go! Welcome to day three of TechCrunch Disrupt , where the opportunities to learn, connect and grow your business just don’t stop. What can you experience today over at the Moscone Center? We’ll break out just a few of the speakers, topics and happenings to help you wake up and seize the day.

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Operator Collective was early to bring on operators as LPs. Now it’s doubling down

TechCrunch

When Operator Collective started in 2018, its idea of cultivating a community of operators as LPs to serve as a resource to its portfolio companies was unique. Now, it’s de rigueur as many firms build out their operator teams. But Operator Collective looks to prove that its model still rises above the rest with its second fund. The San Francisco-based organization raised $92 million for its second fund to invest in early-stage enterprise companies.

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Draymond Green isn’t starting a fund, but is working with top VCs

TechCrunch

Draymond Green, the two-time Olympic gold medalist and professional basketball player for the Golden State Warriors, says he’s working with well-known investors involved in the tech space. That wasn’t a massive secret — Green has historically been quite public about his investments, like SmileDirectClub — but until this morning at TechCrunch Disrupt, he hadn’t previously named his go-to investing partners.

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And the winner of Startup Battlefield at Disrupt SF 2022 is…Minerva Lithium

TechCrunch

TechCrunch Disrupt 2022 — the first in-person Disrupt in three years — is in the books. And as always, we end it by crowning the winner of Startup Battlefield. It began with 20: As seasoned TechCrunch readers will know, startups participating in the Startup Battlefield were handpicked to compete in the event. During the first two days of Disrupt, the companies pitched before judges — multiple groups of VCs and tech leaders — for a chance to win $100,000 and the coveted Ba

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How Top Tech CFOs Solve Annual Planning’s Biggest Challenges

Gearing up for 2025 annual planning? Our latest eBook from the Operators Guild is your ultimate guide. Discover real-world solutions and best practices shared by top CFOs, drawn directly from discussions within OG’s vibrant online community. Learn from senior executives at high-growth tech startups as they outline financial planning strategies, align CEO and board goals, and coordinate budgets across departments.

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Sources: BeReal raised $60M in its Series B earlier this year, now has 20M DAUs

TechCrunch

BeReal, the photo-sharing app, has been a huge hit with Gen Z and beyond. Now with other big social apps rushing to clone some of its no-frills ethos, it’s put together a war chest to work on its next chapter. TechCrunch has learned that the startup closed a round of $60 million earlier this year. The funding is coming in the form of a Series B and it values Paris, France–based BeReal at a valuation north of €600 million — which at today’s exchange rates is just under $587 mill

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Ambr wants to solve the billion-dollar burnout problem by tracking employees’ working habits

TechCrunch

Worker burnout is real. Reports suggest that work-related chronic stress could be costing businesses up to $190 billion annually in reduced output and sick days, not to mention the much-discussed “ Great Resignation ” where workers are jumping ship in search of a greater work-life balance. In 2019, the World Health Organization (WHO) declared burnout an “occupational phenomenon,” adding it to its International Classification of Diseases.

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Survey finds 67% of European women in tech feel under-paid compared to men, half experience sexism

TechCrunch

Last month, on International Equal Pay Day, the International Labour (ILO) Organization revealed that on average, women globally are paid about 20 percent less than men. This pay gap is even bigger for Black and Hispanic women, where Black women were found to earn over 63% less than white men, and Hispanic or Latina women 57.3% less. In survey after survey, this blatant sexism is continually proved evident in the technology industry, and a new survey has provided yet another dismal glimpse into

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As healthcare goes remote, Equipt Health brings medical hardware to the home

TechCrunch

It’s no secret the pandemic has pushed healthcare to become virtual, in theory making it easier for patients to attend appointments and access the care they need. But Rebecca Weisinger, CEO and co-founder of Equipt Health , has seen plenty of patients falter in the long process of qualifying for devices they need. Equipt is a home medical equipment company; it aims to streamline the process for providers and patients to access medical equipment needed for care.

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5 Ways You Can Win Faster with Gen AI in Sales

Incorporating generative AI (gen AI) into your sales process can speed up your wins through improved efficiency, personalized customer interactions, and better informed decision- making. Gen AI is a game changer for busy salespeople and can reduce time-consuming tasks, such as customer research, note-taking, and writing emails, and provide insightful data analysis and recommendations.