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Why Creative Leadership is Necessary for a Virtual Environment

Smart Hustle Magazine

However, creative leadership can bring the best out of leaders and teams during these hard times. During his early years of working remotely, he noticed the importance of encouraging creativity in teams. There is the misconception that creativity is only for artists who like making music or painting.

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Meme Mapping: Learn to Run Better Creative Tests by Reverse-Engineering Hollywood

Reforge

As platforms like Meta and Google automate most targeting, attribution, and optimization decisions with machine learning, soon the last growth lever left will be creative testing: Which concepts, copy, colors and artwork drive the best results? In this post, I’ll make the case for the rising importance of creative testing.

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Pacific Kids’ Learning

NZ Entrepreneur

In Founder Focus we introduce entrepreneurs and innovators working on our next generation of new business startups, social enterprises and small businesses. Pacific Kids Learning is an innovative EdTech and Edutainment company that produces culturally-relevant content, primarily, for Pacific kids.

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Sneak Preview: The Nuts and Bolts of Business – How to Balance Maintenance with Innovation

Entrepreneurs' Organization

for the March 2016 issue of Octane magazine. Any effective balance between maintenance and innovation rests on three critical components: First, you must communicate the impact of innovation throughout the organization. Another misconception is the confusion between innovation and invention. My company has served the U.S.

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Why Acceptance of Failure is Critical to Startup Success

Both Sides of the Table

This came to mind a couple of years ago when I had the chance to sit down with the president of South Korea and she asked a small gathering of 19 tech & business leaders for opinions about how to make the Korean economy more “creative.” Could big business accept its own creative destruction?

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SME&E Festival Podcast: Justine Troy, Disruptive and unconventional marketing and brand tactics

NZ Entrepreneur

The SME&E Festival seamlessly combines high-quality business learning from some of the best business minds in NZ with entertainment, creativity and innovation. The post SME&E Festival Podcast: Justine Troy, Disruptive and unconventional marketing and brand tactics appeared first on NZ Entrepreneur Magazine.

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SME&E Festival Podcast: Angus Brown, How to develop a billion dollar export brand

NZ Entrepreneur

The SME&E Festival seamlessly combines high-quality business learning from some of the best business minds in NZ with entertainment, creativity and innovation. The post SME&E Festival Podcast: Angus Brown, How to develop a billion dollar export brand appeared first on NZ Entrepreneur Magazine.