Remove third-party-website-selling
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Why Your Marketing Campaign Sucks

Both Sides of the Table

The major battle for press is a battle for “mindshare” and it’s exactly the reason I blog. Their website proclaims, “LUMA Partners is a different kind of investment bank. Consider this blog post titled, “ Christmas 2012 Shatters More Smart Device and App Download Records.” I am a VC.

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Is it a Good Idea to Have Ads in Tweets?

Both Sides of the Table

Turns out everybody likes to produce content and take part in the “conversation.&# Massive uptake of user-generated content including blogs (e.g. Also, lost of people leaving comments on websites and having a dialog with other users. Remember, Twitter is as much of a data pipe as it is a website.

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Web Second, Mobile First

Both Sides of the Table

” Part of the beauty of blogging that in two sittings Fred was able to influence what was built over the next 12 months. I’ve wanted to write a blog post called “Mobile Second” for a long time to make this point more forcefully. I loved the idea of “mobile first” but something always bothered me.

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Spolsky on Software on Both Sides of The Table

Both Sides of the Table

Sometime around 2003/04 my technology team turned me on to “Spolsky on Software&# a periodic newsletter served up blog style from Joel Spolsky of FogCreek Software, a maker of bug-tracking software. Blogs weren’t popularized yet so it was an oddity for me to read the founder of a software company spewing out advice.

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Cybersecurity: What’s With the Attitude?

Entrepreneurs' Organization

There are literally hundreds of free tools and websites available online to identify if your server is vulnerable to Heartbleed. If you want to succeed in security awareness training, try to “sell” your employees the concept. At a minimum, have your third-party vendors undergo an assessment by a security assessment firm of your choice.

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Venture Capital Q&A Session

Both Sides of the Table

We also discussed how to deal with pricing in angel rounds and a strategy I advocated in my “social proof&# blog post , which is to price your initial angel round really low and get in the best possible angels as a way to get momentum in the company. I have a link on my blog to the angel deals I’ve done, which is here.

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Five applications that should be platforms—Dropbox, Eventbrite, Backupify, Tweetdeck, and Squarespace

This is going to be BIG.

A step further would be to actually create a platform—a place for apps to not only play more deeply within your product with advanced functionality, but one with a marketplace that enables discovery of third-party tools and services. Squarespace – I can’t say enough about Squarespace as a CMS/website building platform.