The Zapier Blog

JUNE 17, 2025

The best way to translate all those different data streams coming at you from Sales, Customer Service, Marketing, and the intern's experimental TikTok strategy into something that resembles coherent business information is with CRM technology. That way, not a single lead will slip between your marketing and sales efforts.

real estate

The Zapier Blog

JUNE 12, 2025

Those are all examples of email marketing. Every industry benefits from email marketing. But to do email marketing right, you need a game plan. In this guide to email marketing automation, we'll walk you through what it is, how it works, best practices, and how you can get the most out of it with Zapier. Learn more.

strategy

The Zapier Blog

JULY 27, 2025

Sometimes, even awareness campaigns lead to conversions if your creative is really strong, your product-market fit is tight, and your offer is compelling enough. It's like sending your friend to haggle at a flea market because you're bad at confrontation and also can't mentally calculate percentages.

strategy

The Zapier Blog

JUNE 12, 2025

Improve your real estate business with automation Automate your CRM But with countless options on the market, how do you know which software is right for you? ​​I Here's everything you need to know about the best real estate CRMs on the market. After all that research, I've whittled down the list so you don't have to.

real estate

The Zapier Blog

AUGUST 11, 2025

The team finally trusts its list and fires off a welcome drip sequence the same day a client signs. Clients receive content that matches their stage, and the firm's marketing system is finally working for them again. The firm had let ActiveCampaign sit idle for years because they doubted the data.

leadership

Entrepreneurs' Organization

JANUARY 6, 2016

By Will Swayne, an EO Brisbane member and Head of Strategy at lead generation agency Marketing Results. In our excitement for the new year, entrepreneurs often create new, bigger marketing plans for their first quarter. These might include activities such as: Publishing blog articles more regularly. I know I do.

advice

Campaign Monitor

FEBRUARY 25, 2022

Generating content for newsletters month after month can prove challenging for even the most seasoned (and creative) marketer. . For example, check out how Ahrefs , an SEO and digital marketing tool, announced their price increase and provided reasons (plus new benefits) for users. Social proof is a powerful marketing tool.

mix-use

The Zapier Blog

APRIL 10, 2023

I'd been working in email marketing for quite a while before I took on my first B2B campaign. What I didn't realize is that minor tweaks to generalized email marketing tactics aren't enough to create a successful B2B campaign.

strategy

David Teten VC

JANUARY 11, 2020

The challenge is that my time and money budget for “influencing”–content creation and marketing– is minimal. Also, since I’m not trying to be a full-time marketer, I can’t use some of the standard celebrity techniques. We market to four populations: High-potential founders. Tech stack. I host on Hostforweb **.

media

David Teten VC

JANUARY 11, 2020

The challenge is that my time and money budget for “influencing”–content creation and marketing– is minimal. Also, since I’m not trying to be a full-time marketer, I can’t use some of the standard celebrity techniques. We market primarily to four populations: High-potential founders. Tech stack.

media

Both Sides of the Table

MAY 13, 2018

The most important advice I could give you before you set out in fund raising mode is to understand that fund-raising a sales & marketing process and needs to be managed. People who believe the former believe that you should see the market demand before too many people know you’re “in market.”

VC

Entrepreneurs' Organization

MARCH 31, 2021

This consistent drip of organizational history immersed new employees into the culture, and cemented the cultural tenets that Paul Jacobs wanted his CEO reign to be about. The post How to leverage organizational storytelling in shaping culture appeared first on THE BLOG. Never waste a good story by choosing the wrong words.

culture

Entrepreneurs' Organization

APRIL 14, 2016

There are countless ways to bring personalization to your email marketing strategy, and the savviest marketers out there are constantly honing their craft. We have wonderful tools like marketing automation to help us reach our target audience through engaging content. Jehan Lalkaka, Product Marketing Manager at SurveyMonkey.

media

Smart Hustle Magazine

AUGUST 23, 2021

Contributed by Cass Polzin, co-founder of Zealous Advertising and content writer at Missinglettr, has been blogging for nearly a decade, turning her hobby into a career. It can be hard to manage everything from launching new products, marketing to your audience, driving traffic, and influencing sales.

media

The Zapier Blog

APRIL 14, 2023

Big picture thinking: you can also automate your email marketing. For example, you could also get the plugin to write and send drip campaigns or to create email surveys. For example: Imagine you're using ChatGPT to brainstorm blog ideas.

mix-use

Tomasz Tunguz

FEBRUARY 21, 2013

Marketing is one of those words without meaning. Recently, I met a very bright marketer who broke down a few of the different marketing disciplines and matched them to a freemium sales funnel. The Four Disciplines of Funnel Marketing. Second, engagement marketing draws freemium users into the products.

frameworks

The Zapier Blog

APRIL 3, 2023

These work like the traditional drip email marketing campaigns, and you can use them to bring together content topics, promotions, or seasonal posts, for instance. With it, you can manage your audiences, find new Tweeple and use the data mining tool for market research. Buffer thought of this and added multichannel campaigns.

media

The Zapier Blog

APRIL 17, 2023

Mention email marketing, and no doubt Mailchimp springs to mind. Since its debut in 2001, it's remained a household name in the email marketing arena. And over the years, it's evolved into an all-in-one marketing platform. But if you're looking for an alternative, Flodesk is a strong option.

creativity

OurCrowd

FEBRUARY 4, 2023

It also expands the company’s market into California’s drip-irrigated specialty crops. 15, where they will host The Abu Dhabi Pavilion showcasing business opportunities in the emirate. Tule is CropX’s fourth acquisition since 2020 and the second based in the US. “At

peer-to-peer

The Zapier Blog

JUNE 25, 2025

Similarly, you can automate the process of adding new contacts to your email marketing funnel. Related reading: Popular ways to automate your email Email marketing automation ideas How to automate email newsletters and drip campaigns This article was originally published in June 2024. What will you automate first?

Entrepreneurs' Organization

DECEMBER 30, 2019

You send the clear message that your team’s time is not valuable or respected when you devote the first 10 to 15 minutes of a meeting waiting for others to drip into the room. The post Why Your Meetings Are Frustrating and What to Do About It appeared first on Octane Blog – The official blog of the Entrepreneurs' Organization.

consulting

Smart Hustle Magazine

JUNE 18, 2022

Smart Hustle Small Business Podcast · Ramon’s 6 Content Creation and Marketing Tips. John Jantsch talks about the power of “know, like and trust” in his book “ Duct Tape Marketing ” Be sure to clearly understand WHO you serve, what their PROBLEM or NEED is and WHERE they are. Blog withWord Press.

media

StartupNation

OCTOBER 18, 2021

Being a marketer in today’s digitally dependent world without using automation tools is just like starting a business without intending to scale it. Statistics show that half of the companies in the marketing field alone are now using marketing automation and 58% of the B2B companies are thinking of using it in today’s digital world.

media

Founder Bounty

FEBRUARY 21, 2023

So you want to get a podcast out and get more traffic to your blog or website. Growing your podcast will require you to get email and whatever you do you will need a email marketing platform tool to get in front of people All of the below have free options and paid plans to help you grow your business. Definitely worth checking out.

OurCrowd

JANUARY 31, 2023

This acquisition brings new data capture technologies to the CropX Agronomic Farm Management System and expands its market in California drip-irrigated specialty crops. Read more here.

technology

Entrepreneur's Handbook

JULY 27, 2023

Price is where you have to put a number on all the hard work that you have done and see if the market accepts it. Run a mini marketing campaign to sell annual plans We were raising prices across the board, so we took the chance to sell a few more annual plans with the message of “lock in a lower price” before this happens. ‍ ‍ 2.

strategy