American Entrepreneurship

FEBRUARY 26, 2025

This article provides key steps to gain visibility on the internet for your company and a marketing budget estimate based on the scale of your efforts, your industry, and whether you handle tasks yourself or outsource them. Engaging content Blog posts, FAQs, and detailed product or service descriptions build trust and credibility.

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Startup Blogpost

OCTOBER 14, 2024

Swayam Doshi, Founder, Suspire Swayam, welcome to Startup Blog Post! After years of working in strategy and marketing, I realized that I wanted to channel my skills into a venture that aligned with my values. One of the biggest was finding the right product-market fit. You mentioned focusing on a niche market early on.

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The Zapier Blog

JUNE 4, 2025

Here are some real questions we've asked in interviews: Marketing How is AI changing how you plan or execute campaigns? How do you use AI to personalize messaging, generate content, or analyze performance? But here are a few examples of the skill types we're assessing to see where an applicant is on their AI journey.

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The Zapier Blog

JUNE 19, 2025

Chalk it up to occupational hazard: as a marketer and consumer of ads, I can't help but take note of ads that nail the hook, the message, and the execution. " Facebook ad examples: UGC-style UGC- ( user-generated content) style ads are designed to feel like content you'd normally see in your feed, not an ad.

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The Zapier Blog

JUNE 5, 2025

We talked to a range of experts—from marketing leaders to engineers—about how they track AI performance in their work. " Uncovering this gap was fundamental in helping Syed reshape his AI strategy: "Rather than chasing higher accuracy on isolated questions, we invested in contextual awareness and conversation memory.

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American Entrepreneurship

MAY 21, 2025

ChatGPT for Business AI Content & Customer Service Best For: Automating customer support, content creation, and internal workflows OpenAIs ChatGPT has evolved into a robust business solution in 2025, offering a range of capabilities through a single platform.

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The Zapier Blog

JUNE 25, 2025

Table of contents: What is AI automation? How to kickstart your AI automation strategy Automate intelligently with Zapier What is AI automation? Increases organizational agility: AI automation helps your business keep up with zig-zagging market trends without missing a beat.

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The Zapier Blog

JULY 1, 2025

Whether you're looking for a Mailchimp alternative or are fresh into email marketing, these details will help you decide which app is right for you. Brevo vs. Mailchimp at a glance Mailchimp is one of the most popular email marketing platforms available today.

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StartupNation

JUNE 1, 2025

Sign Up for The Start Newsletter * indicates required Email Address * /* real people should not fill this in and expect good things – do not remove this or risk form bot signups */ Proven Strategies to Make the Most of a Small Email List You don’t need a huge email list to grow your business. 5 Free Ways to Market Your Side Hustle 4.

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StartupNation

JUNE 11, 2025

Spreading your income across multiple sources not only cushions you against market fluctuations but also opens up exciting new avenues for yourself and your team. Today, we’ll explore actionable strategies you can use to build multiple income streams and build a more resilient, profitable business.

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The Zapier Blog

JULY 10, 2025

Decade-ago me would have laughed if I heard myself say this, but TikTok is a solid bet for almost any marketer. The algorithm and snappy content style means I've found it much easier to get views and build an audience there. TikTok has a massive hold on Gen Z market—that's a massive market you can reach.

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StartupNation

JUNE 11, 2025

Spreading your income across multiple sources not only cushions you against market fluctuations but also opens up exciting new avenues for yourself and your team. Today, we’ll explore actionable strategies you can use to build multiple income streams and build a more resilient, profitable business.

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NZ Entrepreneur

MARCH 27, 2025

For many SMEs, marketing begins and ends with social media and paid ads – but theres a better way to build trust and credibility. While larger organisations have dedicated PR teams to manage their brand image, SMEs can also use strategic PR to create impactwithout requiring the marketing budgets of global players.

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The Zapier Blog

JUNE 18, 2025

Table of contents: What is a visual workflow? Marketing campaigns: Campaign flowcharts Launching a marketing campaign is a major undertaking, but with more glitter and existential dread about ROI. It helps you chart out the various stages, decision points, and marketing channels you'll be using.

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The Zapier Blog

JUNE 25, 2025

LinkedIn has been my lifeline as a content strategist for B2B SaaS companies—it's where I find clients, build relationships, and establish credibility in my field. Other weeks, my LinkedIn marketing efforts get pushed to the back burner while I scramble to meet project deadlines. month (billed annually); Business plan from $12.36/profile/month

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The Zapier Blog

JUNE 17, 2025

Table of contents: What is a CRM? The best way to translate all those different data streams coming at you from Sales, Customer Service, Marketing, and the intern's experimental TikTok strategy into something that resembles coherent business information is with CRM technology. Why is a CRM system important?

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The Zapier Blog

JUNE 12, 2025

Those are all examples of email marketing. They're intended to deliver timely, personalized content to you, the customer, to deepen engagement and encourage repeat purchases. Every industry benefits from email marketing. But to do email marketing right, you need a game plan. Your own customers need it. Learn more.

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The Zapier Blog

JUNE 22, 2025

Email marketers don't have to contend with constantly changing search algorithms and ranking factors—but that doesn't mean that an email sent is an email received. It's very possible that your marketing emails, and even your transactional emails, will never make it to the recipient. Why does email deliverability matter?

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The Zapier Blog

JULY 10, 2025

Table of contents: What is the RACI model? Whether setting up a new server or orchestrating a multi-channel marketing campaign, the RACI model can be tailored to fit your needs. Who gives the final nod for the marketing strategy? Want to jump straight to creating your own RACI chart? " becomes a phrase of the past.

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The Zapier Blog

JULY 10, 2025

Table of contents: What is a communication plan? A marketing communication plan plays a different role. It's designed to outline responsibilities and initiatives within the grand scope of the marketing strategy to keep teams aligned and informed. on an ironing board, not a body. Let's take Apple as an example.

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The Zapier Blog

JUNE 26, 2025

Table of contents Analyze audio and image files Create tasks from your communication tools Automate keyword research Respond to online reviews and social media messages Create content for marketing campaigns Analyze form submissions and tickets To get started with a Zap template—what we call our pre-made workflows—just click on the button.

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The Zapier Blog

JUNE 18, 2025

Table of contents What is IT automation? Start empowering your IT automation strategy. Train your team Your automation strategy is only as strong as the people behind it. Automate IT with Zapier Now that you're armed with these best practices, it's time to take your IT strategy to the next level with Zapier.

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The Zapier Blog

JUNE 26, 2025

Table of contents: What is scope creep? 7 proactive strategies to minimize scope creep Use automation to curb scope creep What is scope creep? Market shifts: External changes in the market, competitive landscape, or regulatory environment can necessitate changes to the project scope.

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The Zapier Blog

JUNE 12, 2025

Table of contents: What is agentic AI? Meet your new AI teammates Try Zapier Agents Things get complicated because, as with all potential marketing terms, there's a rush to call everything agentic AI—whether it really clears the bar for autonomous action or not. So let's dig in. Step 3: Act. Step 4: Learn.

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The Zapier Blog

JULY 10, 2025

Table of contents: What is a project plan? It typically includes sections for the project scope , objectives, timelines, resource allocation, risk assessment, and communication strategies (unless telepathy is in the budget). Wait, wrong show.) What is a project plan template?

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The Zapier Blog

JUNE 8, 2025

Common examples are the neat fields in email headers (sender, recipient, subject), standard file properties (like creation date or author), or specific data tags set up to organize content. If structured data is the sender, recipient, or subject line of an email, unstructured data is the content, attachments, or images that might be included.

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Both Sides of the Table

MARCH 27, 2011

By definition, you read blogs. If you care about accessing customers, reaching an audience, communicating your vision, influencing people in your industry, marketing your services or just plain engaging in a dialog with others in your industry a blog is a great way to achieve this. People often ask me why I started blogging.

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Entrepreneurs' Organization

JANUARY 3, 2024

In a world where everything is increasingly tailored to people’s needs, inbound marketing is crucial to getting your brand out there. However, as with everything in business, the right strategies constantly change (even when the fundamentals stay the same). Should I use AI to help with a blog? What about social media?

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Entrepreneurs' Organization

AUGUST 4, 2020

And every business owner and founder knows that social media is one of the most cost effective ways to market your products and services. . “We tailor our content in each platform” – Robert Tadros, CEO of IMPRESSIVE DIGITAL. Generally, we’ll pick a content vertical that we’re focusing on for the month.

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Entrepreneurs' Organization

JULY 19, 2024

The lean startup approach introduces a more dynamic and resource-efficient strategy. Such real-world input is crucial for deciding whether to persist with your current strategy, tweak your idea, or abandon the project altogether. While still in use today, that method comes with high risks, particularly when resources are scarce.

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Entrepreneurs' Organization

SEPTEMBER 2, 2020

Owning a marketing and content agency during this period has provided me with an opportunity to help many businesses successfully change course to survive and, in some cases, increase profitability.”. Change only one element of their go-to-market strategy. and more articles from the EO blog. .

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Entrepreneurs' Organization

NOVEMBER 29, 2023

While traditional marketing methods and GTM (go-to-market) motions continue to be used, there’s a new strategy you can tap into — the branded podcast. Podcasts have a lot of upside for marketers. If five million podcasts sounds impressive, there are over 600 million blogs (Source: Internet Live Stats, 2022).

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Entrepreneurs' Organization

SEPTEMBER 13, 2023

Using video content as part of your digital marketing strategy can be very profitable. Educational videos, whiteboard animations, video explainers — each popular type of marketing video brings something unique to the table, and it’s critical to use the right tool at the right time to get the results you want!

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StartupNation

JANUARY 6, 2022

Blogging can be a profitable side business. You can monetize your blog through affiliate marketing, sponsored posts, display ads, and selling digital and physical products. Some bloggers become so successful that they turn blogging into a full-time business. million per year from their blogs. What is a blog?

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StartupNation

JANUARY 6, 2022

Blogging can be a profitable side business. You can monetize your blog through affiliate marketing, sponsored posts, display ads, and selling digital and physical products. Some bloggers become so successful that they turn blogging into a full-time business. million per year from their blogs. What is a blog?

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Both Sides of the Table

FEBRUARY 13, 2011

We will invest pre-revenue and even pre-product if we have discovered the right team in the right kind of market. We look at huge markets where there are large incumbents that might not be incented to innovate or react to what they perceive as an insurgent. They had the foresight to understand the trend of content moving online.

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Entrepreneurs' Organization

MAY 17, 2024

These strategies will help your product reach the market successfully, even when funds are limited. With passion, hustle, and these thrifty startup strategies, you can transform your vision into a viable product without relying on loans or financing. Leverage the power of social media to generate excitement about your product.

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