Entrepreneur's Handbook

APRIL 24, 2023

Increased data collection: Online events offer greater opportunities for data collection , including attendee demographics, behavior, and preferences. This data can be used to improve future events and marketing efforts. Sell special networking opportunities. Generate Marketing Qualified Leads (MQLs) for your sales team.

B2B marketing 86

B2B marketing data collection mix-use strategy 86

TechCrunch

AUGUST 12, 2022

“We enable a number of customers to run secure collaboration and communication on prem and in a number of cases… there is a number of large networks that are being built that are not even connected to the public internet. And you will see, I think, more and more of those cases.”

B2B marketing 77

B2B marketing collaboration enablement networking 77

TechCrunch

OCTOBER 14, 2022

TechCrunch Events Networking Platform Mobile App is now available. Web-Based Networking Platform: The web version of the networking platform can be accessed via an activation email sent to attendees’ inboxes. Delivering Value & Driving Pipeline: How B2B Marketers Can Tackle Both , with LinkedIn.

disruption 86

disruption pitching networking SaaS 86

StartupNation

NOVEMBER 12, 2020

If you’ve lost a few clients or opportunities due to COVID-19, you might lack confidence and assume that now isn’t the time for customer acquisition. Research shows that while opportunities may be harder to find, some potential prospects are thriving. Groups are useful only if you engage with the network within.

B2B marketing 82

B2B marketing networking opportunity strategy 82

StartupNation

DECEMBER 19, 2020

I’ve had the opportunity to help business owners strategize their plans using PR as a tool to help navigate through difficult times with clarity. This time, I connected with 15 startup and SME leaders from my network to discover how they are tackling the current crisis, and what advice they had to offer to others in the same boat.

strategy 90

strategy opportunity social gaming advice 90

TechCrunch

DECEMBER 17, 2020

That market driver has now led to a significant growth round for a startup that is helping the larger of these businesses, including those targeting the B2B market, build out their digital sales operations with more agile, responsive e-commerce solutions.

mix-use 76

mix-use incumbents B2B marketing strategy 76

Entrepreneur's Handbook

MAY 22, 2023

The marketing qualified leads (MQLs) turn into sales opportunities that are won or lost.‍ The Full Funnel: Putting it all together A diagram of the traditional B2B marketing funnel from top to bottom. But how does community build pipeline for B2b marketers? Sales works your leads until they close.

communities 59

communities B2B marketing strategy disruption 59