4 Benefits of a Branded Podcast and Why Now’s The Time to Launch Yours
Entrepreneurs' Organization
NOVEMBER 29, 2023
While traditional marketing methods and GTM (go-to-market) motions continue to be used, there’s a new strategy you can tap into — the branded podcast. Podcasts have a lot of upside for marketers. Let’s explore this trend in detail, from what a branded podcast is, to examples of how companies use them to connect with their audiences.
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