Entrepreneur's Handbook

APRIL 13, 2021

In consumer goods, where product features and benefits like brand, reputation, and service are often intangible, the conjoint analysis is a marketing research approach used to measure the differentiation value. at least to start with, and especially if there is an opportunity for “land and expand” sales strategies.

board 52

board frameworks mix-use VC 52

Reforge

OCTOBER 20, 2022

We’ll make our case using an example of a big, risky bet: turning off your highest performing channel. We’ll provide a simple framework to calculate the expected value of the information gained from the experiment. The effort to apply the scientific method to marketing comes from a good place but it can also be used as a crutch.

frameworks 52

frameworks mix-use consulting creativity 52

Y Combinator

OCTOBER 28, 2020

These are the most common topics founders have asked us about. In a typical spin-out situation, there are several people who worked on the research, including a mix of students, post docs and faculty. As important as this decision is, founders often don’t have a good framework for making it. Deciding who should spin out.

startup 143

startup advice mix-use frameworks 143

Reforge

OCTOBER 13, 2022

Most every marketer is familiar with A/B testing, but few have a consistent framework for prioritizing what to test. Then dive into how Hollywood uses memes to help people find the right movie to watch, to introduce you to the concept of memetics. In this post, I’ll make the case for the rising importance of creative testing.

creativity 52

creativity mix-use frameworks innovation 52

David Teten VC

AUGUST 19, 2019

A new wave of Revenue-Based Investors are emerging who are using creative investing structures with some of the upside of traditional VC, but some of the downside protection of debt. RBI structures have been used for many years in natural resource exploration, entertainment, real estate, and pharmaceuticals.

investing 99

investing investment founder VC 99

Entrepreneur's Handbook

MARCH 14, 2022

I was fortunate enough to have Amy Smith, the Chief Strategy & Impact Officer, share her perspective on this topic: “The start of the pandemic was a challenging time that provided many with the opportunity to pause, reflect and gain perspective, and this was no different for TOMS. That’s my modus operandi. Find the open space.

communities 59

communities mix-use sustainability support 59

Paul G. Silva

FEBRUARY 6, 2024

The PixelEdge] workshop and canvasses provided an easy structured framework to work through our evaluation and customer discovery process. The product was useful to their business as a marketing and operations tool, but they wanted to build it into something more. PAD P urpose: Why innovate?

mix-use 130

mix-use opportunity leadership data analysis 130

Startup Blogpost

DECEMBER 21, 2023

And I use automation tools to have the videos come out simultaneously everywhere. I rank for dozens of them—just creating landing pages for every use-case keyword imaginable. I use this to grow the company with new features, which can then be used for more bottom-of-funnel landing pages and more short-form mobile content.

development 75

development mix-use strategy innovation 75

TechCrunch

JANUARY 26, 2022

The process of debating and agreeing the details of this startup ecosystem support framework is expected to take between six and nine months. Although that component of the España Nación Emprendedora strategy is, inevitably, going to be a slower burn, hence the decade-long lens.

startup ecosystem 85

startup ecosystem startup frameworks strategy 85

TechCrunch

JUNE 17, 2021

Now, three alums that worked with data in the world of Big Tech have founded a startup that aims to build a “metrics store” so that the rest of the enterprise world — much of which lacks the resources to build tools like this from scratch — can easily use metrics to figure things out like this, too.

mix-use 98

mix-use frameworks ventures investing 98

Unvalidated Learnings

JUNE 8, 2017

As such, the history of the MP3 gives an excellent framework to anticipate how disruptive 10x innovations impact a market, and who the winners and losers of such breakthroughs will be. The MP3 is a perfect case study of Innovator’s Dilemma. These were the knob-twiddling soundboard jockeys who actually mixed the albums.

incumbents 40

incumbents disruption frameworks innovation 40

Entrepreneur's Handbook

OCTOBER 15, 2021

The complete guide to finding truly special talent Image by author Suppose you want to digitize your business “for real”, where you have a sensible digital strategy and development of existing teams and recruit the digital stars who can close the gaps you have internally. In that case, several different criteria apply.

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startup disruption education strategy 74