Sat.Dec 18, 2021 - Fri.Dec 24, 2021

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How the Pick Two Rule helps entrepreneurs juggle priorities

Entrepreneurs' Organization

Contributed by Robert Glazer , the founder and CEO of Acceleration Partners , a global partner marketing agency and the recipient of numerous industry and company culture awards. He is the author of the inspirational newsletter Friday Forward and international bestselling author of four books: Elevate , Friday Forward , How To Thrive In The Virtual Workplace and Performance Partnerships.

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10 growth marketing experts share their 2022 predictions and New Year’s resolutions

TechCrunch

This is a quiet period for marketing: End-of-year campaigns are already underway, teams are on holiday vacations and there’s little to do until after the new year. Setting aside the holiday spirit, this has been a difficult year for growth professionals. Most are still adapting to pandemic-driven changes to consumer habits, but Apple’s new privacy options and the impending death of the browser cookie are making it more difficult to reach the right consumers.

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Automate Your Marketing Process With These 12 Easy-to-Use Tools

StartupNation

Marketing automation is all about optimizing your campaigns to reap all the benefits of digital marketing. Investment for marketing automation technology is getting more sophisticated, projecting an increase of $25 billion by 2023. This staggering growth has been consistent since 2017 at an annual rate of 14%. This article will reveal 12 great tools that will easily help you automate your marketing process.

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How Will Smith Helped a Little Russian Startup Rise to the Top

Entrepreneur's Handbook

The inspiring story of how a Hollywood star helped us enter US and global markets, and launch our new startup ‘Now, this is a story all about how, our animation studio got flipped, turned upside down… I’d like to take a minute, just sit right there… This is a story about our tech startup that I want to share!’ It all started in Rostov-on-Don, Russia in 2018 when my wife, Veronica, and I decided to combine our skills and efforts to produce 2D animation and founded the studio, V+ Animation.

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Digitalization: 5 Tech Updates That Will Help You Survive The Recession & Thrive

Lack of digitalization decreases business competitiveness. To thrive, embracing modern solutions becomes essential. The approach to digitalization often aligns with a company's business model. This shift not only boosts productivity but also automates processes and improves security. The tech market offers a wealth of technologies tailored for management, planning, and forecasting, replacing outdated pen-and-paper methods.

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Borrowing Money for Your Business? Be Strategic.

Smart Hustle Magazine

It doesn’t matter what size your business is, fueling growth and maintaining a successful and thriving business often require borrowed capital. With that being said, borrowing money at the wrong time, borrowing for the wrong reasons, or borrowing the wrong amount can cripple or even ring the death knell for your business. Money Isn’t Always the Answer.

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Personal Reinvention: The Hidden Secret to Successful Entrepreneurship

StartupNation

Reinvention is the key to successful entrepreneurship. Great entrepreneurs invest countless hours reinventing, reimagining and disrupting products and services of all kinds. What I’ve found in the research for my new book, “ Reach ,” is that a key blind spot for many entrepreneurs has to do with perhaps the most important reinvention necessary to make their business successful: reinventing themselves.

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How to Adapt Your Pitch for Your C-Suite Executive Targets

Entrepreneur's Handbook

Otherwise, you lose sales even before you start Photo by Christina @ wocintechchat.com on Unsplash Do not mistake the perfect pitch for the well-rehearsed (read: memorized) presentation. The cookie-cutter pitch presentation kills your sales pipeline before you actually have one. I have sat through many product pitches made to my company. For me, the first 10 minutes is crucial.

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Global Survey: US Small Biz Owners Most Likely to Delay Adopting New Tech

Smart Hustle Magazine

There are 31.7 million small businesses in the United States. And we constantly hear about the good they do for local communities and the national economy overall. Our society reveres them as an integral part and supports them as such. And yet, in comparison to other countries, they’re laggards in regards to technology adoption. According to a recent study by Xero , small businesses in the US were the most likely to delay adopting new technology (when compared to Canada, the UK, Singapore, New Z

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The growing power of digital healthcare: 6 trends to watch in 2022

TechCrunch

BIll Taranto. Contributor. Share on Twitter. GHI Fund President Bill Taranto has spent more than two decades in the healthcare industry and has 15 years of experience in healthcare investing. In addition to his venture investing knowledge, Bill has decades of management operations experience. More posts by this contributor. 4 strategies for building a digital health unicorn.

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The Big Payoff of Application Analytics

Outdated or absent analytics won’t cut it in today’s data-driven applications – not for your end users, your development team, or your business. That’s what drove the five companies in this e-book to change their approach to analytics. Download this e-book to learn about the unique problems each company faced and how they achieved huge returns beyond expectation by embedding analytics into applications.

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5 Ways E-Commerce Entrepreneurs Can Make More Data-Driven Decisions in 2022

StartupNation

E-commerce thrived in 2021, but if you want your brand to really take off in 2022, you need to focus on the data. Data-driven decision-making is the key to success in the modern world of e-commerce. If you want to turn your business into a powerhouse this upcoming year, you need data to support you every step of the way. Here’s how to make more data-driven decisions and move your business forward: Identify goals and KPIs.

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I Got Scammed (Out of $20k) By a “Reputable” Startup Accountant

Entrepreneur's Handbook

Here’s what entrepreneurs can learn from these seemingly “standup” scammers. Continue reading on Entrepreneur's Handbook ».

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Launched At the Pandemic’s Start. Maggie Owens Business Thrives Today.

Smart Hustle Magazine

Launching your own business at any time is a challenge. Doing so during the pandemic can prove to be an enormous feat. While some businesses have been doing exceptionally well due to these times, (think cleaning services, Amazon, and grocery stores), others, (think restaurants and party stores) have had a steep hill to climb just to stay afloat. Maggie Owens is the founder of Presley Paige , a gift and paper store headquartered in Arkansas.

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New Zealand’s startup ecosystem poised to grow more ‘tall poppies’

TechCrunch

New Zealand, a country of just under 5 million people, has historically flown under the radar of venture capitalism. A geographically isolated country with a “no worries!” culture and an economy based on raw materials, Aotearoa hasn’t stood out to investors in the Asia-Pacific region, especially not when they could set their sights on larger markets in China and Southeast Asia.

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PE Mastery: CAPTARGET's Playbook for Quality Lead Flow

CAPTARGET presents a masterclass in M&A deal sourcing. Learn to cast a wide net, embracing seller self-identification. Consistency is the linchpin: keep the origination process steady for a reliable flow of opportunities. Diversify your tactics, employing various tools and vendors. Tech matters! Understand DNS settings, domain authority, and brand presence for optimal outreach.

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Marketing Lessons We Learned in 2021

StartupNation

Can you believe that we’re about to say hello to 2022? Feels like it was just yesterday that we were talking about the digital marketing trends to look out for in 2021. The global pandemic has changed not only our way of living and communicating, but how we operate businesses as well. With thousands and thousands of companies shifting online since 2020, the digital world has become more crowded than ever.

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I Killed My Company By Being Good at too Many Things

Entrepreneur's Handbook

In the startup world, knowing too much can be a liability Continue reading on Entrepreneur's Handbook ».

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The World After Capital Print Edition

Continuations

After many years of writing in public, I am super thrilled to finally announce that my book The World After Capital is now available in print. The digital version will remain online for free and the content continues to be creative commons licensed. There is no subtitle and the back cover is free of annoying blurbs (just a beautiful blue). All four of those points are meaningful to me and yet every publisher I talked to insisted that those are terrible ideas and they wouldn’t publish the book

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Capital is a commodity

TechCrunch

Charlie Graham-Brown. Contributor. Share on Twitter. Charlie Graham-Brown is the partner and Chief Investments Officer of Seedstars , a Swiss-based group with a mission to impact people’s lives in emerging markets through technology and entrepreneurship. He leads the group’s venture capital fund, Seedstars International, which invests in seed-stage startups across emerging markets.

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How to Stay Competitive in the Evolving State of Martech

Marketing technology is essential for B2B marketers to stay competitive in a rapidly changing digital landscape — and with 53% of marketers experiencing legacy technology issues and limitations, they’re researching innovations to expand and refine their technology stacks. To help practitioners keep up with the rapidly evolving martech landscape, this special report will discuss: How practitioners are integrating technologies and systems to encourage information-sharing between departments and pr

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3 Ways to Boost Your Team’s Work From Home Performance

StartupNation

Across the globe, companies have swiftly adopted remote work. While many had already been considering the switch (by implementing schedule flexibility or experimenting with work-from-home days), the current push toward remote work is unprecedented. Different apps and software tools quickly took charge of the opportunity. During just one week in March, business conferencing apps experienced a record-breaking 62 million downloads.

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How Do You Calculate the Valuation of Your Startup?

Entrepreneur's Handbook

The only way to find the right number is to get inside the head of investors Continue reading on Entrepreneur's Handbook ».

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[VIDEO] Are Investors More Likely to Bet on You or Your Idea?

Red Rocket

I was recently interviewed by the Atlanta Small Business Network (ASBN), an online "television network" serving the small business community, about whether investors are more likely to invest in you (the "Jockey) or your idea (the "Horse"). I thought this video turned out great, and I wanted to share it with all of you, to see if it can be helpful to you in learning how investors think, to help hone your pitches.

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Serial fintech founder raises $20M for Ant Money to make micro-investing even more accessible

TechCrunch

Serial fintech entrepreneur Walter Cruttenden founded Acorns with his son, Jeff, in 2012 with the goal of helping low- and middle-income households invest and save responsibly. The pair wanted to simplify investing for the millions that have trouble getting started or continuing to invest. Then in 2018, Walter went live with a new company — Blast.

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Statement of Cash Flows vs. Cash Flow Statement

Speaker: Wayne Spivak - President and Chief Financial Officer of SBA * Consulting LTD, Industry Writer, and Public Speaker

The old adages that "cash is king" and "you can’t spend profits" still hold true today. But however well-known these sayings might be, it requires a change in mindset to properly implement a cash flow management system that predicts your business's runaway as accurately as possible. Key to this new mindset is understanding the difference between the Statement of Cash Flows, a historical look at the source and uses of cash, and the Cash Flow Statement, which uses transaction history and forward-l

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5 Types of Investors for Startups

StartupNation

“The most meaningful way to succeed is to help others succeed.”. -Adam Grant, organizational psychologist. Investors are unique players in the growth process of a business. The level and quality of their involvement can ultimately help determine a company’s success or failure. It is imperative for budding entrepreneurs to take the time to learn about the types of investors available and how to use best practices when approaching them for funds. 5 types of investors.

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How One Man Tried To Takeover The Onion Industry?—?and Nearly Succeeded

Entrepreneur's Handbook

An ingenious scheme that has impacted many businesses Continue reading on Entrepreneur's Handbook ».

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Here’s how to live: Make a million mistakes.

Derek Sivers

You learn best from your mistakes. This is true. So you should deliberately make as many mistakes as possible. Try absolutely everything, all the time, expecting everything to fail. Just make sure that you capture the lessons from each experience. And never make the same mistake twice. You’ll be extremely experienced. You’ll get incredibly smart. You’ll learn more lessons in a day than others learn in a year.

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TechCrunch+ roundup: Ahrefs’ homepage, digital health trends, 2022 marketing predictions

TechCrunch

As we get closer to the end of the year, we’re running more stories that look back at topics we examined in depth over the last several months, and several that offer well-informed predictions for the year ahead. This week, Bill Taranto, president of Merck’s Global Health Innovation Fund, wrote a TechCrunch+ article that explored six digital health trends his corporate VC fund is tracking as we enter 2022.

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Monetizing Analytics Features

Think your customers will pay more for data visualizations in your application? Five years ago, they may have. But today, dashboards and visualizations have become table stakes. Turning analytics into a source of revenue means integrating advanced features in unique, hard-to-steal ways. Download this white paper to discover which features will differentiate your application and maximize the ROI of your analytics.