Both Sides of the Table
JANUARY 12, 2014
We short-handed this marketing mix as “ the four P’s ” – product, price, promotion and place (distribution) – this was devised in 1960 and while a little bit dated is still a useful framework. Online marketing uses techniques for driving promotion and place. Rebelling is simply a form of snobbery.
TechCrunch
AUGUST 30, 2021
Social commerce startup Flip is mixing live commerce mobile apps with real customer reviews to improve the buying experience and opportunity for the creator economy. He intends to use the new funding to scale the company and its creator ecosystem, while also expanding the end-to-end logistics part of the platform.
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TechCrunch
OCTOBER 13, 2022
Investors in the round include Caruso Ventures, Vision VC Fund, e& capital, investment pillar of e& (formerly known as Etisalat Group), DFDF (Dubai Future District Fund), WIN (Webit Investment Network), SRMG, Elbert Capital, and Yasta Partners, Faith Capital, Panthera Capital. Seven existing investors participated as well.
Entrepreneur's Handbook
APRIL 24, 2023
This data can be used to improve future events and marketing efforts. Environmental benefits: Online events are more environmentally friendly than in-person events, as they do not require travel and often use fewer resources, leading to less waste. Free download: How to Deliver 6-Figure Value to Virtual Event Sponsors 3.
Both Sides of the Table
SEPTEMBER 17, 2013
In my last post I pointed out that many of the media commentators who have criticized the YouTube video network companies as not having strong businesses were mistaken. Much of network television can cost $100,000 / minute to produce. It’s why many talent agencies or ad networks struggle to get scale advantages.
Haystack
DECEMBER 29, 2018
During this time, there’s financial leverage used in the transaction to help buffer the firm’s cost of capital (e.g. Over the next few decades, I expect forces in Washington DC to use economic and monetary policy to attempt to rebalance the trade relationship between the world’s two most dynamic countries.
TechCrunch
AUGUST 11, 2023
The apparent new partnership sees TikTok developing a feature that would allow users to sync their Lemon8 posts to TikTok, then add sounds and music to the posts using TikTok’s editor. The app, a lifestyle social network, had originally launched in arch 2020 but was artificially inflated on TikTok this spring.
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