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Here is Why Non-Obvious Startup Ideas Can Yield the Largest Results

Both Sides of the Table

Try to imagine if you *didn’t* already know Amazon and the company walking into VC meetings telling people they were going to disrupt the selling of all goods starting with books but then extending into electronics, apparel, toys and so forth. The value prop is pretty clear. And here’s the thing.

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Make no bones about it, Fuzzy expands reach into pet care market with capital infusion

TechCrunch

Bhettay is also seeing the larger incumbents focus here, as well as marketing dollars, which he considers validation that the market is shifting to the digitalization of pet care. He called Bhettay “an energetic and smart entrepreneur” who is building a strong team to go after a space that is ripe for disruption.

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Go-to-Market Tactics for Category-Defining Startups

Entrepreneur's Handbook

Here are 6 tactical guidelines drawn from my work with 15+ global tech upstarts in D2C, B2B marketplaces, SaaS for SMBs, logistics, cybersecurity, and digital health over the last decade: 1. Winning big often means starting small. These tremendously insightful and influential consumers will pay more, explore more and advocate more.”—

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Q3 outlook forecasts cloudy days ahead for fintech M&A

TechCrunch

has a legacy, centralized financial infrastructure that needs to be disrupted and re-imagined by fintechs with blockchain technology. ” Also in the report: “Exits have also stalled as IPO activity grinds to a halt, and analysts expect fintech startups will attract the attention of incumbents looking for M&A opportunities.”

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Clipboard Health, which matches health workers with facilities, raises $80M

TechCrunch

Besides incumbent staffing agencies, Deng acknowledges that there are several startups with business models similar to Clipboard’s, like NurseDash, CareRev and Nomad Health, which focuses on travel nurses. That, Deng says, should be sufficient runway to build out new teams to support the company’s growing business.

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The Rise of Data Lakes in Software Architecture

Tomasz Tunguz

Historically, software-as-a-service (SaaS) has been built on databases with structured data, as you might find in an Excel spreadsheet. But the ability of large language models to extract insights from unstructured information changes this architecture : data repositories like data lakes are becoming essential parts of modern SaaS stacks.

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Brex: The Future of Business Banking and Cash Management

Y Combinator

Even with $125K from YC and $1–2M in venture funding, a startup’s credit limit is still likely to tap out at $20K from an incumbent creditor—which is not nearly enough to cover software, marketing, and other expenses. Over time, Stripe has expanded to support more business models (e.g., ecommerce, SaaS, marketplaces) and verticals.