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3 Things You’ll Need to Launch a Creative Business

StartupNation

Have you dreamed of starting a creative business? After the collective trauma that was 2020 and 2021, many of us are feeling burnt out, both creatively and mentally. It‘s possible to build a business and a life you love out of your creativity that is both fulfilling and profitable. . Here’s how to get started.

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3 disruptive trends that will shape marketing in 2022

TechCrunch

Use cohort analysis to drive smarter startup growth. The change severely limits advertising algorithms and how much data can be used to optimize marketing campaigns. TikTok, influencers and the dominance of native creative. More posts by this contributor. Simon Lejeune. Contributor. Share on Twitter.

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Jendaya raises funding to scale its Africa-focused luxury e-commerce platform

TechCrunch

While general e-commerce activities between African shoppers and global brands have occurred informally via long-held relationships, several platforms have used tech to centralize these processes across various shopping brackets. So these customers don’t just want Orange Culture, they want to mix the Orange Culture with Versace.

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Revenue-Based Investing: A New Option for Founders who Care About Control

David Teten VC

Does the traditional VC financing model make sense for all companies? A new wave of Revenue-Based Investors are emerging who are using creative investing structures with some of the upside of traditional VC, but some of the downside protection of debt. the amount of the financing (this multiple is called the “cap”).

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Travel startup GetYourGuide secures $97M revolving credit facility

TechCrunch

Now, a promising travel startup that saw its growth arrested by the arrival and persistence of the pandemic is announcing a $97 million financing facility to help it stay the course until it can finally resume normal business. In October, GetYourGuide closed a convertible note of $133 million.

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Booming edtech M&A activity brings consolidation to a fragmented sector

TechCrunch

However, Mystery Science is largely focused on offering a creative digital solution to science education. The programming, a mix of videos, prompts and projects, cover a range of questions such as, “Where do rivers flow?” Using data management and analytics to improve student outcomes. for young students.

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Plant-based cereal startup OffLimits pours $2.3M into new products

TechCrunch

OffLimits uses whole ingredients, and its flavors are organic, vegan, gluten-free and lightly-sweetened with organic cane sugar. million round of funding that encompasses friends and family, pre-seed and seed financing. Miller heard from customers that they like mixing cereal flavors, so the pack will encourage personalization.

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