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Here is How to Make Sense of Conflicting Startup Advice

Both Sides of the Table

There are some smart if not somewhat cerebral bloggers I read who say that you shouldn’t take any startup advice at all because it’s too generalized to be useful to your situation. Draw from Frameworks. The most helpful type of advice in my mind are frameworks for how to solve a problem. So what IS one to do?

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Understanding the Underbelly of Online Marketing & Why You’ll Lose if You Don’t

Both Sides of the Table

We short-handed this marketing mix as “ the four P’s ” – product, price, promotion and place (distribution) – this was devised in 1960 and while a little bit dated is still a useful framework. Online marketing uses techniques for driving promotion and place. Enter growth hacking.

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How to Manage a Board

Y Combinator

One of the most common questions we hear from founders is “How do I manage my board?” It’s something that provokes anxiety, because this is the first time the founder/CEO is subject to external supervision, and the board has powers that include the firing of the CEO and the senior management. But first, what’s the purpose of a board?

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IdeaPAD case study: How do you define and build value for an existing product?

Paul G. Silva

The PixelEdge] workshop and canvasses provided an easy structured framework to work through our evaluation and customer discovery process. The product was useful to their business as a marketing and operations tool, but they wanted to build it into something more. This article originally appeared on the PixelEdge Blog. “[The

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Sylvera takes $32M to build trust in carbon offsetting ratings

TechCrunch

based startup which uses machine learning technology to analyze a variety of visual data like satellite imagery and lidar with the goal of boosting accountability and credibility around carbon offsetting projects, has fast followed a $5.8 “We have a mix of customers spanning corporate buyers, traders and exchanges,” it adds.

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Sanity, a platform to build and manage content flows on sites, raises $9.3M from Ev Williams, Threshold and more

TechCrunch

They do include e-commerce experiences, but also companies building interactive tools for customers to look at, mix, and match various light fixtures from a lighting consultancy; more standard publishing services; and for helping tailor materials for emergency medical training services.

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Build.security raises $6M for its authorization policy management platform

TechCrunch

” In addition to using code to declare policies, though, build.security also offers a drag-and-drop user experience. Currently, the company’s focus is on containers and the company uses a Kubernetes sidecar container that fetches the configurations and policies from the build.security control plane.

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