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4 Benefits of a Branded Podcast and Why Now’s The Time to Launch Yours

Entrepreneurs' Organization

While traditional marketing methods and GTM (go-to-market) motions continue to be used, there’s a new strategy you can tap into — the branded podcast. Podcasts have a lot of upside for marketers. Let’s explore this trend in detail, from what a branded podcast is, to examples of how companies use them to connect with their audiences.

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7 marketing videos you can make from existing content

Entrepreneurs' Organization

The best content to repurpose for social media is that which answers a question or delivers a tidbit that most people don’t know, including: How-to blog posts. Listicle blog posts. Podcast clips. A link to a blog post won’t get as much attention as a short video highlighting a key point from that post. FAQ answers.

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8 Proven Ways to Get the Word Out About Your SourceLink Network

Source Link

First, they advised us to determine our goals, which can vary from developing brand awareness and promoting an event to building relationships and generating leads. Give them your print collateral to deliver directly to local businesses. The basics. Getting the word out – successful strategies. Pro tip: use YouTube as a search engine.

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Why You Should Give Your Best Stuff Away (Plus 3 Other Startup Tips)

Entrepreneurs' Organization

Give your best stuff away Yes, you read that right! He told me to give my best stuff away for free. At first, I was skeptical — wouldn’t that devalue my expertise? Today, we give away five of our books for free on our website, a practice that has been instrumental in building our brand and attracting clients.

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How the Seed-Stage VC Trend Began, The Downsides of Unicorns & Much More

Both Sides of the Table

I was out to raise my first seed money in my second startup of $500,000. If you want to understand the software trend that drove the creation of the seed-stage VC phenomenon I wrote about it that linked blog post but in short: cloud computing drove down the cost to create startups enabling a new category of investor. Startup Lessons'

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Why Creativity is Essential for Entrepreneurs

Entrepreneurs' Organization

When the first case of COVID-19 was diagnosed in the US in January of 2020, the situation demanded a rapid response. Give the ideas that already exist in your brain a chance to pinball around and connect in new ways. He was also a recent guest on the EO 360° podcast. Contributed to EO by B. Jeffrey Madoff. Creativity is a job.

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4 Ways to Leverage Podcasting to Grow Your Business

Entrepreneurs' Organization

When I first launched my podcast, The Fractional C-Suite Retreat, I had no idea what would come from it. The actual process of making a podcast is surprisingly straightforward. The three key ingredients: a computer to record the podcast, a good microphone to capture your voice, and a software program to edit your audio.