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A guide to email marketing automation: best practices and automated workflows

The Zapier Blog

From re-engaging lost subscribers to automatically sending your audience drip campaigns, here's exactly how you can leverage the best email marketing automation tools and scale your email marketing campaigns. That might include newsletters, product announcements, onboarding sequences, or promotional campaigns.

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How to automate ChatGPT

The Zapier Blog

Read more on how to effectively add AI to your Zapier workflows. Get started These Zaps help you create anything from an accounting assistant that can answer employee questions in a specific Slack channel to an analysis assistant that can analyze blog performance or KPIs. Which model should you use with our ChatGPT integration?

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The best pipeline management software in 2025

The Zapier Blog

These apps offer the AI, automation, documentation, and reporting features that you need to keep the lead pipes (the ones pronounced leed , not led ) flowing smoothly. For more details on our process, read the full rundown of how we select apps to feature on the Zapier blog.

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What is AI automation? And how your business can use it

The Zapier Blog

Working at Zapier means I spend a lot of time thinking about how to make software do my job for me. Not in a replace-me-with-a-robot kind of way (I like health insurance); more in a I-should-be-focusing-on-more-important-things kind of way. Automation used to be the best way to do that. Now, I delegate to AI automation. A dream come true.

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21 Ways to Grow Your New Business Online in 2021

StartupNation

Build a content website or add a blog. How does your site add value to a potential visitor? People hate to be sold to, but they love to buy, so be sure to add some insanely valuable content that encourages your audience to return time and again. In fact, according to emarketer.com ; “U.S. e-commerce sales will reach $794.50

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B2B email marketing: Proven strategies and examples

The Zapier Blog

I'd been working in email marketing for quite a while before I took on my first B2B campaign. Of course, I knew that B2B campaigns needed to be handled differently than my usual consumer outreach, and I thought I'd made the necessary tweaks. Cycle length Buying something on your own doesn't take very long.

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The 14 Marketing Tools Every Business Needs

StartupNation

In this blog post, we’ll discuss some of the best tools you can use to achieve productive marketing, how to apply them and how much they cost. Marketing tools that help automate processes such as customer follow-ups, up-sells, and down-sells can lead to a boost in the lifetime value of your customers. Improved staff accountability.

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