TechCrunch
APRIL 6, 2021
The value to be gained in the B2B world is something that has been largely untapped. For Lindsay Tjepkema — who has been entrenched in the world of B2B marketing for more than 15 years — the opportunity was massive. So in 2019, she founded Casted , an audio and video podcast product aimed at B2B marketers.
TechCrunch
FEBRUARY 17, 2022
With B2B technology companies spending an average of 25% to 40% of their budgets on marketing events each year to meet their pipeline goals, Goldcast is hoping to shed some light on the “black box” that is event revenue impact. This was one of the drivers for Hopin announcing last week that it laid off 12% of its staff.
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TechCrunch
AUGUST 12, 2022
Duric says the plan for the Series C is to accelerate Wire’s penetration and scale in markets “where we had a pretty good start” — such as in sectors like government and the military — as well as looking to expand its focus on regulated markets, like financial services.
TechCrunch
OCTOBER 8, 2021
They aren’t going to just tell you what to do, they’re going to understand what your business problems are and figure out how to best solve it with technology. They] helped, and are still helping, to translate our idea to a market-ready solution that customers love.”. What new technologies can we adapt?
TechCrunch
DECEMBER 17, 2020
That market driver has now led to a significant growth round for a startup that is helping the larger of these businesses, including those targeting the B2B market, build out their digital sales operations with more agile, responsive e-commerce solutions.
StartupNation
DECEMBER 19, 2020
I’ve had the opportunity to help business owners strategize their plans using PR as a tool to help navigate through difficult times with clarity. Entrepreneurs can go on the offensive during this stage by focusing on a more profitable foundation, attracting top talent and grabbing market share from weakened competitors.”.
TechCrunch
NOVEMBER 7, 2020
The US is settling in for some new form of national gridlock, but state and local propositions are busy defining how technology businesses will be allowed to work (legally) in the US. Other B2B markets where sampling is well-established include chemicals, apparel and packaging materials. Subscribe here.
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