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5 Effective Inbound Marketing Strategies to Nurture in 2024 

Entrepreneurs' Organization

However, as with everything in business, the right strategies constantly change (even when the fundamentals stay the same). Identifying which digital marketing strategies will move the needle from so many viral trends is a real challenge: Is video marketing content as effective as they say?

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Empowering Innovators: Trailblazing Women Entrepreneurs Share Their Journey

Innovation 2 Enterprise

I’ve unapologetically hyper-focused this shopping solution for women, as informed and directed by my personal experience and the experiences of my users as women, moms, and what I refer to as “household procurement specialists.” I still regularly meet with i2E for advice as I’m building my company.

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5 Proven Growth Strategies for Startups

Entrepreneur's Handbook

No need to reinvent the wheel, just use these tried-and-true strategies for sustainable growth. Amidst numerous challenges, the right growth strategy becomes paramount. Securing a solid foothold in the market requires a well-planned approach, and that’s where effective growth strategies come into play.

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Why you should never have a data room — the most counter-intuitive fund-raising advice you’ll ever…

Both Sides of the Table

the most counter-intuitive fund-raising advice you’ll ever get I’m about to offer you some fund-raising advice that flies directly in the face of what most conventional wisdom will tell you. Most entrepreneurs (and VCs raising from LPs) think this means progress. Entrepreneur : “Sure. Some people find this elitist?—?I

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ChatGPT vs. Radical Authenticity in Personal Branding

Entrepreneurs' Organization

A fellow entrepreneur recently said to me: “I would rather have another C-section than sit down and write!” Suddenly, we are seeing many entrepreneurs churn out social media and blog posts at staggering speeds, thanking ChatGPT for providing the content they can simply copy + paste into their platforms of choice.

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Embracing Your Community as a Strategy

Both Sides of the Table

Before making this change I called our LPs to ask for advice and input. When we were rebuilding our LP base one of the single most helpful person to me as a friend, sparring partner and reference was Dana Settle of Greycroft. I believe this strategy has paid off in spades.

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Getting serious about Series B: 3 documents that will help founders control the narrative

TechCrunch

As an entrepreneur, you have limited time to project that maturity to prospective funds. This is one of the lessons I wish I understood when raising a Series B, so I hope you find this advice helpful when you navigate your larger raises. A good strategy memo becomes the guideline for how the entire diligence process unfolds.

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