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How a Fashion Brand in Honduras Is Preserving the Country’s Traditional Culture

Young Leaders of the Americas Initiative

Rafael, a 2018 YLAI Fellow and an entrepreneur in Honduras, saw years later a need for his skills in the country’s cultural heritage sector. “My I wanted to provide her with the tools and resources she needed to express her creativity and to provide for her family.”. Detail of the handbag Rafael designed using Lenca patterns. “It

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How to Foster Innovation and Creativity in Startup Teams

Startup Blogpost

How to Foster Innovation and Creativity in Startup Teams To shed light on how to foster innovation and creativity within startup teams, we asked seventeen founders, CEOs, and other leaders to share their experiences. The impact has been transformative. In fact, it’s a policy that celebrates them.

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Female Founders: What the numbers mean and what they don't

This is going to be BIG.

The funny thing about stats is that you can basically come up with a stat to justify any argument or position--and the whole female founders in tech conversation has a ton of numbers that people put out there as various types of proof and justification, or blame. Ellen Johnston of Makr has a decade of senior creative experience.

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5 signs it’s time to rebrand your business

Entrepreneurs' Organization

If your name is less than ideal, especially with the passage of time or cultural shifts, it’s the perfect time for a rebrand. Remember, Google used to be called BackRub. Take time to consider names that are unique and meaningful, use available trademark and URL research to help, and make sure your new name hits all the requirements.

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Meme Mapping: Learn to Run Better Creative Tests by Reverse-Engineering Hollywood

Reforge

As platforms like Meta and Google automate most targeting, attribution, and optimization decisions with machine learning, soon the last growth lever left will be creative testing: Which concepts, copy, colors and artwork drive the best results? In this post, I’ll make the case for the rising importance of creative testing.

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Arpeggi Labs banks a16z funding to build web3 music software

TechCrunch

The quest to define what exactly a web3 use case looks like hasn’t always been easy but has allowed plenty of founders to get creative in building out products designed to tap the ethos of decentralization and the business opportunities of the creator economy. and web3 music platforms. . and web3 music platforms.

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Jendaya raises funding to scale its Africa-focused luxury e-commerce platform

TechCrunch

While general e-commerce activities between African shoppers and global brands have occurred informally via long-held relationships, several platforms have used tech to centralize these processes across various shopping brackets. So these customers don’t just want Orange Culture, they want to mix the Orange Culture with Versace.

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