creativity culture data analysis 
TechCrunch
DECEMBER 4, 2021
This is because diversity increases revenue, boosts innovation, sparks creativity and leads to better decision-making. Diversity in the workplace starts with an inclusive culture. Done right, an inclusive culture should help to foster a sense of belonging and shared values. What are their cultural drivers?
TechCrunch
NOVEMBER 5, 2021
We also believe that product design is not just a creative field; it’s a matter of performance: One design will always outperform the other. It has a growing curriculum of production-relevant topics such as standards, best practices and guidelines, and also covers topics like economics, CRO and data analysis.
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TechCrunch
OCTOBER 31, 2020
What’s required this decade is to start to encroach on the harder questions, topics like how we build a better society, make people more empowered to do deep and creative work, and how we can build a more resilient and sustainable planet for all. How do we realize this future?
Reforge
OCTOBER 13, 2022
As platforms like Meta and Google automate most targeting, attribution, and optimization decisions with machine learning, soon the last growth lever left will be creative testing: Which concepts, copy, colors and artwork drive the best results? In this post, I’ll make the case for the rising importance of creative testing.
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