Remove enablement Remove frameworks Remove pitching Remove SaaS
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Why You Haven't Sold Your Product to a CISO

Dream It

For example, Mitre Att&ck framework for classifying threats and alerts (If it’s a SaaS offering) SOC2 certification There are many other certifications such as Common Criteria that provide assurance your product meets minimum requirements. Remember, most CISOs detest typical sales-oriented pitches.

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Announcing the startups and judges onstage at TC Sessions: Mobility 2022

TechCrunch

TechCrunch is excited to announce the six companies pitching in person and onstage at TC Sessions Mobility 2022. Hailing from around the United States and the globe, founders will pitch on the main stage, for four minutes, followed by an intense Q&A with our expert panel of judges. Startups pitching on the main stage.

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Luos is building an API to help embedded engineers connect easily to any hardware component

TechCrunch

To put this capability in reach of any embedded hardware engineer, the company has developed an open source library that enables developers to create these different generic profiles. Prior to creating this framework, engineers would typically create custom code for each component on a board, a time-consuming and frustrating process.

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The SaaS Marketing Scorecard - How Does Your Marketing Operation Rank?

Tomasz Tunguz

The 9 Disciplines of Great SaaS Companies remains one of the most popular posts on marketing on this blog. It’s a wonderful framework by Bill Macaitis, who was the CMO at Zendesk and Slack. The framework breaks down the key marketing operational roles into six buckets. The value of this framework is two-fold.

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Data governance startup Immuta lands $100M to pursue acquisitions

TechCrunch

The new cash will be used to support product development and R&D efforts, CEO Matthew Carroll said, as well as expand Immuta’s sales, marketing, customer success, and support teams and enable “key” acquisitions in the data monitoring space. Immuta recently launched a software-as-a-service deployment, Immuta SaaS.)

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TechCrunch+ roundup: SaaS pricing strategies, 2022 open source report, can Vine regrow?

TechCrunch

Image Credits: Rittikrai_PIX (opens in a new window) / Getty Images In the final article of a five-part series , growth marketing expert Jonathan Martinez shares the key metrics he tracked at Coinbase and Uber, along with a framework for activating and retaining early adopters who drive revenue.

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Flexible VCs With Structures Between Equity and Revenue-Based Investing

David Teten VC

With Colorado as an ideal pilot community, the GCVF team has helped grow multiple staple initiatives in the rural Colorado startup ecosystem, including West Slope Startup Week , Telluride Venture Accelerator , Startup Colorado , Energize Colorado Gap Fund , and the Greater Colorado Pitch Series. 20% initial ownership.