Strategic Casting: How to Fish For Your Ideal Clients and Employees
Entrepreneurs' Organization
FEBRUARY 21, 2024
Smaller businesses may be attracted to blogs, social media posts, and email marketing. Without the right people in the right seats who live by your core values and culture, you won’t be able to deliver to your ideal client. I’ll say it again for emphasis: Ideal employees must live by the company’s core values and culture.
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