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21 Facebook ad examples (and why they work)

The Zapier Blog

Get your leads where you need them Automate Facebook Lead Ads Here, I've rounded up standout Facebook ad examples that do just that. Visual proof of ease: The demo walks viewers through exactly how tap-to-pay works in the app, making the product feel approachable and foolproof. 5 from 8K+ reviews) is front and center.

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14 TikTok marketing tips from successful accounts [2025]

The Zapier Blog

Decade-ago me would have laughed if I heard myself say this, but TikTok is a solid bet for almost any marketer. Case in point: as a business owner, I grew my new TikTok account to over 1,200 followers and 150K views in a matter of months. TikTok has a massive hold on Gen Z market—that's a massive market you can reach.

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The 9 best pay-per-click (PPC) tools to optimize your ad spend in 2025

The Zapier Blog

If an app is more complicated than explaining the difference between broad match and phrase match keywords to your dad, it won't be on this list. Plus, you can connect ​​ReportGarden to other apps you use with its Zapier integration , so you can create fully automated, AI-powered workflows for your campaigns.

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What is a CRM? The beginner's guide to customer relationship management

The Zapier Blog

Boost your team's productivity Automate your CRM Turns out, a CRM (customer relationship management) app is like my fantasy setup, but for people with actual responsibilities. A CRM is a customer relationship management tool that helps businesses organize, track, and nurture their interactions with leads, customers, and other contacts.

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How to Fuel Your Startup’s Growth Engine

Entrepreneur's Handbook

The downside of this is that if you’re looking at each step individually, there is a tendency for user strategy to become very siloed, leading to a disjointed experience for the user. There is a classic blog post written by Paul Graham called “Do Things That Don’t Scale”. That is where the concept of a Growth org comes in.

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Always be prompting

TechCrunch

“AI whisperer” jobs are roles made for people who are savvy prompt engineers and able to manipulate ChatGPT or other generative AI tools to get what they want from it. It’s also a reminder that generative AI’s boom will create a whole new set of questions about how we ask questions. Give feedback. Tell it that! Ask for nuance.

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Poparazzi hypes itself to the top of the App Store

TechCrunch

If Instagram’s photo tagging feature was spun out into its own app, you’d have the viral sensation Poparazzi , now the No. 1 app on the App Store. ” People’s real lives are made up of many unperfect moments that are worthy of being captured and shared, too, a company blog post explains.