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6 Pillars of Authority Marketing

Entrepreneurs' Organization

I keep a Post-It on my wall with a quote from a professor at my alma mater, Harvard Business School: “Strategy is about setting yourself apart from the competition. But in order to capitalize on that benefit you need to encourage satisfied customers or clients to refer you. It’s not a matter of being better at what you do?it’s

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Truepic, which just raised $26M in a Microsoft-led round, aims to verify the authenticity of photos and videos

TechCrunch

Adobe, Sony Innovation Fund by IGV, Hearst Ventures and individuals from Stone Point Capital also participated in the financing, which brings San Diego-based Truepic’s total raised since its 2015 inception to $36 million. Rather than trying to detect what is fake, Truepic says its patented “secure” camera technology proves what is real.

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Payments company Paystone raises $23.8M to help service-based businesses engage with customers

TechCrunch

While most of the company’s peers focus on product companies, Al-Ansari saw how underserved the service side was: their needs are different, and unlike retail, aren’t looking to sell online. Refer a friend, get a reward. Paystone provides the marketing through content, help with reviews and with loyalty and rewards programs.

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How to Find a Job as a VC Scout: Compensation and Which Firms Are Recruiting

David Teten VC

We may as well get compensated for referring them to others. Alpha Partners , Proof VC ) which share the carry earned in their coinvest to the referring party. Alpha Partners , Proof VC ) which share the carry earned in their coinvest to the referring party. But how do you do that? . How to find a job as a VC scout.

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Expectful’s new chief executive experienced the trauma she just raised millions to solve

TechCrunch

The business is pivoting its product strategy to grow beyond recorded meditations. New financing and the boom of the mental health focus amid the coronavirus pandemic puts Expectful in a coveted spot. Her risky pregnancy caused her placenta to burst during childbirth, almost killing her and her son last year.

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How to Invest in Web3: A Beginner’s Roadmap

Angel Capital Association

Investing in Decentralized Finance (DeFi) Decentralized finance, commonly known as DeFi, is transforming the landscape of financial transactions by harnessing the potential of smart contracts within a peer-to-peer framework. It’s a leap from the early days of Web 1.0’s is built on a foundation of decentralization.

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How to Manage a Board

Y Combinator

When people refer to setting up a board, what they usually mean is the process of adding outside directors, after the company raises money. One thing you can do is check references with founders that those investors have worked with – just as with recruiting any talent. It is natural to feel this way. option grants).

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