Strategic Casting: How to Fish For Your Ideal Clients and Employees
Entrepreneurs' Organization
FEBRUARY 21, 2024
Let’s say that your ideal clients are CEOs of mid-market companies that need your consulting services. Lay the groundwork before the event and apply to become a speaker or invest in a tradeshow booth. Without the right people in the right seats who live by your core values and culture, you won’t be able to deliver to your ideal client.
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