NZ Entrepreneur
NOVEMBER 23, 2023
In 2023, business social media platform LinkedIn celebrated its 20th birthday signifying at least two decades since social media has been available for businesses to use as part of their marketing and communications mix. What are some common mistakes new businesses make when trying to use social media to grow their brand?
The Zapier Blog
APRIL 19, 2023
Brand journalism is a content marketing strategy that leans into what "be interesting" means to your target audience by defining "relevant" broadly. It follows forms of journalism through use of third-party interviews and external expert analysis, researched or reported news, and feature stories. You're welcome.)
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NZ Entrepreneur
OCTOBER 7, 2021
While these times have undoubtedly caused challenges for business operators, there have also been many inspiring stories shared – businesses born out of job losses, pivots in business strategies that trigger growth and companies that turned adversity into opportunity. Connect with customers. Review finances. Remember to enjoy the ride.
StartupNation
JANUARY 6, 2021
How might you create a prolific content strategy which resonates with your audience at a higher level? The podcast interview revealed how they used Facebook groups to grow their business from $80K to $500K in monthly revenue. Increase organic traffic using Pinterest. I use a plugin called Grow , which does all that for you.
Smart Hustle Magazine
NOVEMBER 19, 2020
Create specific protocols to how they will be used to drive customer experience and sales this holiday season. Make sure all of your associates understand the tech mix. Ensure your in-store strategy evokes feelings of both security and festivity. You can use these learnings to inform your business resolutions in the New Year.
NZ Entrepreneur
JULY 3, 2019
We use it for news, gossip, communication, relationships, recommendations, research and, yep, for cat photos and showing off too. Basically, all of the things that make us human! According to online magazine Human Resources Director 92% of companies are using social media as part of their recruitment strategy.
Smart Hustle Magazine
OCTOBER 25, 2021
Despite the right product, pricing, and positioning mix, droves of founders still aren’t finding the right combo of strategy and moxy to hit their most coveted targets. It is not enough to help us grow sustainably in the high-stress situations founders regularly face. Those strategies work great in the right context.
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