Smart Hustle Magazine

MAY 31, 2022

Given that online communities have grown 3X in the last seven years, reaching revenues of $1.2 Especially in specific fields like B2B marketing and sales, it can be incredibly valuable to connect with peers in similar positions, swap advice and even vent about frustrations. Members of your same stature. Guiding principles.

communities 83

communities peer-to-peer B2B marketing networking 83

TechCrunch

NOVEMBER 3, 2021

Its two initial products are Archive, a Shopify app that automatically detects, classifies and saves Instagram stories relating to a brand, and Archive Communities, which makes influencer marketing programmatic so that brands can more quickly scale their community-building efforts.

B2B marketing 87

B2B marketing communities venture capital media 87

Entrepreneur's Handbook

APRIL 24, 2023

Generate Marketing Qualified Leads (MQLs) for your sales team. If you’re in B2B marketing, you probably have a cost per acquisition (CPA) you pay for your leads. As a B2B marketer, you probably also use webinars to generate leads for your sales team.

B2B marketing 86

B2B marketing data collection mix-use strategy 86

Entrepreneur's Handbook

MAY 22, 2023

Here’s what marketers can do instead to control their top-of-funnel. TLDR: Community Is The New Organic GTM Strategy. Credit: Hopin Marketers, Google just revealed substantial changes at Google I/O 2023. Historically, paid and organic traffic drive the top of the marketing funnel. Don’t wait on this.

communities 59

communities B2B marketing strategy disruption 59

TechCrunch

DECEMBER 23, 2021

As a B2B marketer, I’m much more interested in making customers part of a community and giving them a platform to share their success stories of which we play a part. Influencers have their time and place — we all saw the “Just Like That” Peloton ad and that was cool and will stay with us for a week, maybe a month.

creativity 129

creativity strategy sustainability B2B marketing 129

Smart Hustle Magazine

NOVEMBER 2, 2021

Interestingly, 96% of B2B marketers use LinkedIn for organic content distribution. Increased Digital Marketing Budgets. People are now becoming more aware of the issues that affect communities and the environment. It is also the platform most businesses and professionals trust for reliable, accurate information.

media 127

media B2B marketing strategy communities 127

StartupNation

DECEMBER 19, 2020

For example, our company, which was built for a B2B market and selling directly to enterprises, is now looking into shifting the strategy to B2C and the home office market instead.”. However, while facing an event like COVID-19, businesses need to accept that pivoting decisions and strategies will be necessary.

strategy 90

strategy opportunity social gaming advice 90