Fri.Oct 16, 2020

5 Steps for Bringing Cybersecurity to the Forefront of Your Company

StartupNation

The pandemic has caused the “normal” course of businesses across all industries to shift, with many companies working from home and now remotely accessing corporate networks and data. And with it, many companies are now making their precious data available remotely.

Funding Friday: Westbeth

A VC: Musings of a VC in NYC

The Gotham Gal and I have lived a block away from Westbeth for almost fifteen years. Westbeth is a treasure. It was Bell Labs for most of the first half of the twentieth century and became an artist community in 1970 about twenty years after Bell Labs left for New Jersey. Earlier this week, I backed a photobook project on Kickstarter to document many of the artists who live there. That project was funded and is over now.

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Lawmatics raises $2.5M to help lawyers market themselves

TechCrunch

Lawmatics , a San Diego startup that’s building marketing and CRM software for lawyers, is announcing that it has raised $2.5 million in seed funding.

My Proven Method: The Fastest Way To Grow a Passive Income Online Business

Entrepreneur's Handbook

Comprehensive 3 step guide to build your product and sell it automatically Continue reading on Entrepreneur's Handbook ». entrepreneurship writing marketing startup digital-marketing

The Best Sales Forecasting Models for Weathering Your Goals

Every sales forecasting model has a different strength and predictability method. It’s recommended to test out which one is best for your team. This way, you’ll be able to further enhance – and optimize – your newly-developed pipeline. Your future sales forecast? Sunny skies (and success) are just ahead!

Future raises $24M Series B for its $150/mo workout coaching app amid at-home fitness boom

TechCrunch

With thousands of gyms across the country forced to close during the pandemic, there’s been an unprecedented opportunity for fitness companies pitching an at-home solution.

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The need for true equity in equity compensation

TechCrunch

Carine Schneider. Contributor. Share on Twitter. Carine Schneider is the president of AST Private Company Solutions, Inc. , a division of AST Financial.

Taller con Maritza Umaña: Creando espacios saludables para tu negocio en el contexto de pandemia

Young Leaders of the Americas Initiative

¿Cuándo? Martes 20 de octubre de 2020 a las 3:00 PM hora de El Salvador. Tema: Creando espacios saludables para tu negocio en el contexto de pandemia.

Pear hosted its invite-only demo day online this year; here’s what you might have missed

TechCrunch

Pear , the eight-year-old, Palo Alto, Calif.-based

[Frontier Car Group in Harvard Business Review] Startups, It’s Time to Think Like Camels — Not Unicorns

OurCrowd

The world has changed. In the wake of Covid-19, and the global recession it has caused, business leaders, innovators, entrepreneurs, and investors are all girding for a long period of extremely challenging conditions in the global market.

B2B Pocket Playbook: End-to-End Guide to Sales Enablement

Sales enablement is the strategic process of providing sales teams with the content, guidance, and mentorship needed to engage targeted buyers. It’s all about equipping sales professionals with the tools they need to put their best-selling foot forward. And if sales teams want to continuously sell better -- and faster -- their sales enablement process must have a game-winning strategy. It's time for you to start selling smarter - and hitting your sales number - with the best B2B database in the market. Get started today.

FloorFound is bringing online return and resale to direct to consumer furniture businesses

TechCrunch

Over the next five years consumers will return an estimated 40 million to 50 million pieces of furniture that more than likely will end up in landfills, creating tons of unnecessary waste, according to Chris Richter, the founder of a new Austin-based furniture startup, FloorFound.

A Swedish Blogger Was Laughed at. Now She Has a $4 Million Business.

Entrepreneur's Handbook

The surprisingly relatable story of Isabella Lowengrip. Continue reading on Entrepreneur's Handbook ». business careers work self-improvement inspiration

How COVID-19 and the resulting recession are impacting female founders

TechCrunch

Last week The Exchange dug into recent data concerning the amount of venture capital raised by female founders. As a refresher, the numbers were not good. In Q3 2020, PitchBook data reported that US-based female founders raised $434 million across 136 rounds.

Brand Association – Definition, Importance, Types, & Examples

Feedough

Umpteen number of Brands are present in a customer’s vicinity. While the customer fails to recognise a few, he surely has a strong mental connection to a number of brands. As soon as a customer comes across a brand he recognises, he begins to mentally associate it with some image in his mind.

Pressure Points: How to Ensure Your B2B Pipeline Passes Inspection

This eBook highlights best practices for developing a pipeline management process that helps sales leaders and their team C.L.O.S.E (you’ll see what we mean in this eBook) more revenue through data-driven prospecting, stage analysis, and subsequent sales enablement.

Atlanta-based Speedscale now has $2.2 million more to grow its API test automation business

TechCrunch

It only took a few weeks after its Y Combinator demo day debut for the Atlanta-based API test automation company Speedscale to raise its first $2.2 million.

[BioCatch in Find Biometrics] BioCatch Highlights Benefits of Behavioral Biometrics vs. Static Biometrics

OurCrowd

In recent posts on its official blog, Israeli-based behavioral biometrics company BioCatch establishes the difference between static and behavioral biometrics modalities, and makes the case for the advantages of the latter in today’s rapidly evolving digital landscape. Read more here.

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PearPop lets TikTok celebrities monetize by sharing shoutouts and screentime with fans

TechCrunch

PearPop a new Los Angeles-based company, is on its way to racking up nearly 25,000 users in less than a month, and has already landed seed funding from the firm Rocket One Capital. The company’s premise is simple.

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[Arbe Robotics in TechNode] Israel tech should keep eye on China, despite travel restrictions

OurCrowd

The new realities of a Covid world where travel restrictions are the norm have forced a hard reckoning on the Israel tech sector.

Marketing-Led Post-COVID-19 Growth Strategies

Businesses are laying off workers, shutting their doors (some permanently), and struggling to react to the radical destruction that coronavirus (COVID-19) is doing to our society and communities. Most have already sustained massive damage, and we still have yet to see the scope of impact of the global pandemic that has upended the globe. Any return to normalcy may seem far-off, but sales and marketing are on the front lines of restarting the economy. When the dust settles, we have a responsibility to turn our shock and grief into fierce determination, and lead the charge of responsible, strategic, sustainable future growth. However, there’s no team better suited to lead that charge than the marketing department. Marketers are uniquely positioned to provide creative solutions to aid their organization in times of change and chart a course for navigating success.

Crypto-driven marketplace Zora raises $2M to build a sustainable creator economy

TechCrunch

Dee Goens and Jacob Horne have both the exact and precisely opposite background that you’d expect to see from two people building a way for creators to build a sustainable economy for their followers to participate in. Coinbase, crypto-hack projects at university, KPMG, Merrill Lynch.

[Medisafe in HIT Consultant] Consumers Cite Trump as Leading Driver of COVID-19 Vaccine Skepticism

OurCrowd

Real-world results show users prefer to wait on COVID-19 vaccine dose, refer to a physician for guidance on timing, according to a new survey from Medisafe, a digital therapeutics platform that supports users with advanced medication management.

Datto sets initial IPO price range, indicating a valuation of around $4B

TechCrunch

It was just a few weeks ago that Datto, what TechCrunch called a “backup and disaster recovery firm,” filed to go public. This week the firm set an initial range for its debut. The Vista Equity Partners -backed company was picked up by the private equity firm back in 2017.