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A Non-Linear Sales Career: An Interview with a VP of Sales at an AI Startup

Jason Malki

Elisa is now Vice President of Sales at Omneky , an innovator and leader in Generative AI which creates AI-powered personalized ads and content at scale. Elisa is driven to make a lasting impact that contributes to innovation and sustainable business growth. She is responsible for Sales, Business Development and Growth Marketing.

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Meme Mapping: Learn to Run Better Creative Tests by Reverse-Engineering Hollywood

Reforge

However the ability to instantly produce any creative you can imagine — for next to zero cost — only makes creative testing strategy even more important. Use inductive coding , a data analysis process where you interpret what common themes are shared across a set of assets, to tag memes from the text and images contained in your swipe file.

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8 predictions that will affect the way we sell this decade

NZ Entrepreneur

If you don’t know this stuff, you’re missing a whole world of sales insight that could direct your customer acquisition and retention strategies. If you thought the sales insights already available are exciting (and they are!) – the next 10 years of tech innovation and discovery will only bring out more. Prediction: Watch this space.