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A Non-Linear Sales Career: An Interview with a VP of Sales at an AI Startup

Jason Malki

I came across the book Ogilvy on Advertising written by David Ogilvy, and it sparked my interest in advertising and a need to deeply understand the consumer to see successful outcomes. How did you break into a career in tech sales? I studied Psychology and Sociology in university and wanted to apply my education to a non-clinical setting.

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Optimize for authentic relationships, not bluster

This is going to be BIG.

I followed her writing and bought her AOL book back in 1999. Hilary has had both a major impact on my personally--by helping to push the envelope on the kind of data analysis work we were doing at Path 101. When we hired her, we leveled up in terms of our technology and Big Data chops. Are there examples of that?

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The industrial data revolution: What founders got wrong

TechCrunch

Joe Hellerstein is co-founder and chief strategy officer of Trifacta and the Jim Gray Chair of Computer Science at UC Berkeley. In February 2010, The Economist published a report called “ Data, data everywhere.” Little did we know then just how simple the data landscape actually was. Joe Hellerstein. Contributor.

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Meme Mapping: Learn to Run Better Creative Tests by Reverse-Engineering Hollywood

Reforge

He is currently writing a book on Marketing Memetics. However the ability to instantly produce any creative you can imagine — for next to zero cost — only makes creative testing strategy even more important. How the Right Creative Attracts The Right Customers As Steve Jobs famously said : “People DO judge a book by its cover.”

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Startup Best Practices 21 - Your Startup's Recruiting Scorecard

Tomasz Tunguz

Last night, SaaS Office Hours at Redpoint welcomed Maia Josebachvilli , the VP of People and Strategy of Greenhouse. By understanding the QC to accepted offer rate over time, a company can forecast the odds of attaining the hiring goal that quarter, just as sales teams estimate bookings. Maia is a thought leader in human resources.

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“We are going to create the best environment for startups in Europe”

TechCrunch

Although that component of the España Nación Emprendedora strategy is, inevitably, going to be a slower burn, hence the decade-long lens. In the near term, the startup law will be one of the first major deliverables of the strategy. This is sample data that we use — that we extracted from business data analysis.

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The 2020s promise better tech solutions to humanity’s biggest problems

TechCrunch

What data am I lacking to make a fully-formed decision? From personal decisions to business strategy, we need better tools to abstract the complexity of today’s modern society. Even basic but accurate data analysis on a business can raise performance substantially compared to gut instinct and expired spreadsheets.