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What is AI automation? And how your business can use it

The Zapier Blog

Working at Zapier means I spend a lot of time thinking about how to make software do my job for me. Try Zapier's AI features Discover how AI gives you automation superpowers. How to kickstart your AI automation strategy Automate intelligently with Zapier What is AI automation? Now, I delegate to AI automation.

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How to create a spreadsheet CRM in Google Sheets (+ free CRM template)

The Zapier Blog

Make your Google Sheets work for you Automate Google Sheets Spreadsheet CRMs are perfect for those just starting out or small business owners looking to upgrade from that old shoebox under their desk. After you've entered your own data, you can use the built-in formulas and formatting—or go rogue and use your own.

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5 Effective Inbound Marketing Strategies to Nurture in 2024 

Entrepreneurs' Organization

In a world where everything is increasingly tailored to people’s needs, inbound marketing is crucial to getting your brand out there. However, as with everything in business, the right strategies constantly change (even when the fundamentals stay the same). Should I use AI to help with a blog? What about social media?

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How getting away from your desk can make you a better leader

Entrepreneurs' Organization

Many business leaders pride themselves on perpetuating the “workaholic” lifestyle. When I unplug from the minutiae of daily business, I develop fresh ideas and perspectives. The line between a business leader’s personal and professional life is growing blurrier and blurrier with each passing day.

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How to use creative videos to transform email marketing from basic to bustling

Entrepreneurs' Organization

As one of the best marketing channels to connect with audiences and build your brand , email continues to serve as a valuable tool to communicate with potential customers and move them further along your conversion funnel. Adding creative videos to your emails is a great way to achieve this. Let your video be the centerpiece.

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Proven Strategies for Brainstorming Business Names

Entrepreneurs' Organization

Part of being an entrepreneur or small business owner is getting excited about your venture. You obsess over it to the point that most of your daydreams revolve around details of your business plan—which beers you’ll offer at your new pizza place or the color of the walls in your designer boutique.

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8 Types of Email Content to Send Your Audience

Campaign Monitor

Engaging your audience with new email marketing strategies can be exciting, but knowing where to start can be daunting. The welcome email is an opportunity for you to not only meet your customer’s expectations — but to also exceed them with engaging content that keeps them wanting to see more of your content and products.