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Why Startups Need to Blog (and what to talk about …)

Both Sides of the Table

By definition, you read blogs. If you care about accessing customers, reaching an audience, communicating your vision, influencing people in your industry, marketing your services or just plain engaging in a dialog with others in your industry a blog is a great way to achieve this. People often ask me why I started blogging.

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Some Thoughts on Branding Startups and Communities

Both Sides of the Table

We threw a Launchpad LA dinner to bring the community together as we tend to do 6-10 times a year. Brad wrote up his answer here – you should read it because it’s very instructive for how I believe communities ought to think about naming conventions. In his blog he says, “I responded that I thought it was stupid.

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My Investment in Hungryroot: A Tasty Lesson in Products vs. Services

This is going to be BIG.

We stayed in touch and reconnected around a blog post that I wrote in 2012 on falling in love with the problem and not getting attached to the solution. I'm excited to be working with such great co-investors--and I'm hugely excited to finally be working with Ben McKean. I first met Ben on January 29th, 2011 at an SLP mentoring session.

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Shut Up and Invest? Investors Weighing in on Politics

This is going to be BIG.

For the last two years, I’ve been pretty vocal about politics on social media , in my weekly tech community newsletter and on this blog. When you get an investment from Brooklyn Bridge Ventures—you get me. My investment thesis is shaped by the sum of my personal experience and so are my values. We get judged all the time.

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The Misstep of Quora and The Importance of Trust Amongst Your Community

Both Sides of the Table

You need to constantly ask yourself whether your actions in rapidly scaling an online community are worth the potential downsides of destroying trust amongst your users. There are some communities in which “anything goes” is the norm (think Reddit) and others where a zero tolerance approach is required (Disney).

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Why We Invested in @FerrisApp – A New Kind of Video Sharing App

Both Sides of the Table

I wanted to spend the rest of the blog post telling you why we decided to fund the company, how we settled on the final product design and our unique way of launching the app. So Why Did We Invest? The post Why We Invested in @FerrisApp – A New Kind of Video Sharing App appeared first on Bothsides of the Table.

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These blogs deserve an encore

Source Link

In the spirit of the new year, let’s check out SourceLink’s best blogs to discover what piqued interest in 2021 and what knowledge we can build on in 2022. How to Build an Inclusive Entrepreneurial Community. Women entrepreneurs find success despite lack of access to investment capital. Diversity, Equity & Inclusion.