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Project Octane: Hustle & Heart

Entrepreneurs' Organization

In this special interview, the co-founders of Pronexia—a new generation recruitment firm—open up about their bootstrapping days, their unique hiring methodology, and the role authenticity plays when building relationships and company culture. ME/ “When we started out in 2010, we were the definition of bootstrapping entrepreneurs.

culture 130
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Meme Mapping: Learn to Run Better Creative Tests by Reverse-Engineering Hollywood

Reforge

Most every marketer is familiar with A/B testing, but few have a consistent framework for prioritizing what to test. Dawkins meant it as an analogous to biological genes, a way to describe how our culture evolves in ways not explained by our DNA. He is currently writing a book on Marketing Memetics.

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My big jump: Sukhinder Singh Cassidy’s CEO journey

TechCrunch

Specifically, I hoped to join a company with a very strong engineering and product management culture that needed a CEO with strategy, vision, business development, fundraising and team-building expertise. No choice we make will be perfect, and all the frameworks in the world won’t eliminate risk entirely.

board 98
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Curve Ball

Entrepreneur's Handbook

That is one of the major reasons the US was able to dramatically increase its domestic production of oil via shale deposits from 2010 to 2020. US shale production grew dramatically from 2010 to 2018. And therefore, when money is cheap (or even free), these companies can drill and pump more oil. Norway, the US, and the UK).

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How to Miss By a Mile: An Alternative Look at Uber’s Potential Market Size

abovethecrowd.com

Deep research and quantitative frameworks are sorely lacking in today’s short attention span news approach. The End of Car Culture The NYTimes Sunday Review (6/23/13). I could hardly wait to dive in and see the approach. The funny thing about “hard numbers” is that they can give a false sense of security. The Atlantic (3/25/12).