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Meme Mapping: Learn to Run Better Creative Tests by Reverse-Engineering Hollywood

Reforge

As platforms like Meta and Google automate most targeting, attribution, and optimization decisions with machine learning, soon the last growth lever left will be creative testing: Which concepts, copy, colors and artwork drive the best results? In this post, I’ll make the case for the rising importance of creative testing.

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The industrial data revolution: What founders got wrong

TechCrunch

Joe Hellerstein is co-founder and chief strategy officer of Trifacta and the Jim Gray Chair of Computer Science at UC Berkeley. In February 2010, The Economist published a report called “ Data, data everywhere.” Little did we know then just how simple the data landscape actually was. Joe Hellerstein. Contributor.

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IdeaPAD case study: How do you define and build value for an existing product?

Paul G. Silva

Paul Silva built the IdeaPAD during years of working with students and companies in innovation and entrepreneurship. They had an investment information tool for their space, including research and data analysis. PAD P urpose: Why innovate? Paul Silva then facilitated the discussion.

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20 Resources for Identifying New Business Opportunities

Startup Blogpost

From leveraging Screaming Frog for client acquisition to creating gated content for conversion opportunities, explore the twenty distinct strategies these experts use to identify promising new ventures. When we do this, we are enabling innovation to happen quicker and, inevitably, becoming more successful in the process.

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How to Invest in Web3: A Beginner’s Roadmap

Angel Capital Association

Integrating AI enhances the semantic web capabilities of smart contracts and dApps, allowing more contextual data analysis and personalized user interactions within Web 3.0. s innovative potential come to life. Lending and Liquidity Pools: Within DeFi, lending crypto assets is a popular strategy. applications.