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How Smith.ai saves 250+ hours weekly with one Zap

The Zapier Blog

Smith.ai’s high-touch, high-volume model meant they needed scalable, responsive systems to support both agent coaching and customer experience. With a tech stack grounded in ClickUp and Zapier, they’ve built a powerful automation engine that proactively addresses issues, surfaces insights, and keeps quality high.

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4 ways to restore faith in marketing by connecting with humans, not algorithms

Entrepreneurs' Organization

A personalized approach is important for attracting and retaining customers, but what’s lost is the human connection. Brands and marketers will have more and more information, giving them the vital data to create messaging that resonates with customers. At best, it will hit for some customers and miss with others. Optimization.

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3 ways to measure employee happiness (and 1 step you shouldn’t skip)

Entrepreneurs' Organization

To build a thriving company, successful business leaders know they need to balance the needs of employees, customers and shareholders. Many firms excel at consistently tracking KPIs like profits and customer feedback. Buuteeq, a Seattle-based marketing automation software company, pops the question every month.

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AI integration: How to bring AI into your workflows

The Zapier Blog

It means connecting AI tools—like ChatGPT , Claude , or custom models —to the apps and systems your team already uses, so they can help you automate repetitive tasks, surface better insights, and move faster. Try Zapier's AI features Discover how AI gives you automation superpowers. Improved consistency and quality.

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A guide to email marketing automation: best practices and automated workflows

The Zapier Blog

That's email automation at its finest. A few weeks later, you might even receive a follow-up with recommendations for complimentary products. They're intended to deliver timely, personalized content to you, the customer, to deepen engagement and encourage repeat purchases. Your own customers need it. Learn more.

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What is AI automation? And how your business can use it

The Zapier Blog

Automation used to be the best way to do that. And while AI has since come on the scene, it hasn't replaced automation—it's made it better. Now, I delegate to AI automation. Try Zapier's AI features Discover how AI gives you automation superpowers. Table of contents: What is AI automation?

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AI content platform Jasper raises $125M at a $1.7B valuation

TechCrunch

CEO Dave Rogenmoser tells TechCrunch the funding will be put toward building out Jasper’s core products, improving the customer experience and bringing Jasper’s technology to more apps. Rogenmoser is a Y Combinator alum, having co-founded Proof, a startup that used algorithms to customize businesses’ websites.

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