The Zapier Blog

APRIL 10, 2023

If you're a beginner learning the ropes or a veteran B2C marketer making the shift, trying to work with anything other than a purpose-built B2B email marketing strategy is a recipe for disaster. B2B email marketing is a tactic for promoting products or services to business-to-business customers.

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strategy education B2B marketing leadership 111

TechCrunch

JULY 9, 2021

So for example, when they want to explore a potential new customer market or introduce a freemium strategy. The other way is as a mentor or extension to their marketer. Often I will work with marketers who’ve never worked in a startup and they can bounce ideas or strategies off me. It’s tough.

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TechCrunch

FEBRUARY 17, 2022

We started thinking about an events CRM, but then the pandemic hit, and I saw an even bigger opportunity to build an end-to-end platform for companies to have this pipeline,” Soni told TechCrunch. As part of the investment, Sandhya Hegde, partner at Unusual Ventures, will join the board. Prior to coming to the U.S.

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mix-use B2B marketing VC ventures 77

David Teten VC

DECEMBER 3, 2019

Many tools designed for B2B marketing in general are also relevant to investors. Cobalt for General Partners helps GPs to optimize their fundraising strategy. Evestment is a platform for capital-raisers; Evestment TopQ automates private markets performance calculation. 4Degrees helps leverage your network for sourcing.

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technology investing investment VC 95

David Teten VC

DECEMBER 4, 2019

Many tools designed for B2B marketing in general are also relevant to investors. Cobalt for General Partners helps GPs to optimize their fundraising strategy. Evestment is a platform for capital-raisers; Evestment TopQ automates private markets performance calculation. Betterfront.io Pollen VC offers a LTV calculator.

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technology investing investment ventures 81

Campaign Monitor

FEBRUARY 25, 2022

Email can be a valuable distribution channel for B2B announcements in the same way as posting on job boards or Linkedin. . This is a great way to show continued value to your board, shareholders, and employees, especially if you send an email to your entire internal list. New training opportunities. A top ten list.

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