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A guide to email marketing automation: best practices and automated workflows

The Zapier Blog

Email marketing automation vs marketing automation Email marketing automation best practices Automate your email marketing with Zapier What is email marketing automation? Email marketing automation vs marketing automation While they sound similar, email marketing automation and marketing automation aren't quite the same thing.

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The best pipeline management software in 2025

The Zapier Blog

For more details on our process, read the full rundown of how we select apps to feature on the Zapier blog. But since this is the Zapier blog, I suggest you get a second opinion (your own), and try it for yourself. Assessing the best sales pipeline software is, in many ways, just another way of assessing the best CRMs.

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Enterprise automation: What it is and how to get started

The Zapier Blog

A sales team might live in HubSpot, while customer success runs in Zendesk. AI-assisted enterprise automation Spend any time online and you might think AI is just about generating awkward headshots or robotic blog intros. The sheer sprawl of tools. This automation increased webinar attendance by 440%, and 90-day churn dropped by 15%.

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Airtable vs. Google Sheets: Which is best? [2025]

The Zapier Blog

I spent a bunch of time in each of these apps, and here's how the Airtable vs. Google Sheets showdown went. An alternative: Zapier Tables Airtable vs. Google Sheets at a glance If you don't want to read a granular breakdown of how the two products compare, here's the gist. The most recent update was in June 2025.

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Venture capitalists eating our own dog food: Using technology and analytics to make better investments

David Teten VC

At Flow Capital, we use HubSpot’s sequences and workflows functions to automate a bulk of our emails and internal tasks. We use Google Analytics, HubSpot, and LinkedIn Campaign Manager for the majority of our analytics. See their blog post on multiples.). TABS Group offers a standardized due diligence scorecard, TABSScore.