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This early-stage marketing expert says ‘B2B SaaS is actually very, very cool now’

TechCrunch

Doing more with less: This is what marketers get asked for when they join an early-stage startup. British consultant Lucy Heskins knows firsthand how overwhelming that can be, which is why her services can both replace and complement early in-house marketing staff. So as a consultant, I can pass on my learnings (and mistakes).

SaaS 105
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Making Failure Your Friend

Entrepreneurs' Organization

As an entrepreneur, it is jokingly said that we suffer from “shiny object syndrome,” where there’s always a great opportunity around the corner and everything is an optimistic path toward achieving the next million dollars. With nowhere to turn, I decided to invest my time in coaching. By January, I had launched Design Pickle.