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The Rising Stakes in SaaS

Tomasz Tunguz

In 2012 ChiefMartec landscape counted 350 vendors selling to sales and marketing. This sea of SaaS startups have reshaped the market. Incumbent client/server technologies have lost their market dominance to new incumbents. Incumbent client/server technologies have lost their market dominance to new incumbents.

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Go-to-Market Tactics for Category-Defining Startups

Entrepreneur's Handbook

You are ready to launch and thinking about the right go-to-market strategies that will lead to quick and scalable growth ? —?a a critical juncture of your venture’s life cycle, as a majority of startups have only one chance to make a strong first impression. Winning big often means starting small.

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TechCrunch podcasts this week: Layoffs, the crypto downturn, investor offense and Columbus, Ohio

TechCrunch

We’re also building a growing stable of podcasts focused on the most critical topics relating to the startup and venture capital worlds. Finally, there’s Equity , TechCrunch’s long-running, Webby-award-winning podcast focused on venture capital and the latest startup news, hosted by Natasha , Mary Ann and Alex.

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Gusto: The People Platform for SMBs

Y Combinator

Gusto launched in 2012 to tackle this opportunity, and more. In the long run, software platforms have the potential to be much larger than traditional incumbents. Upon digging deeper, the founders realized that incumbent providers were overly complex, and more manual than necessary. SMBs had historically been hard to reach.

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A Collection of Uncommon Points of View on Startups

Tomasz Tunguz

I wish I had been in Stanford’s CS183 class in 2012, the year Peter Thiel taught it. In a few days, Thiel and Masters will release a book version of these notes called Zero to One: Notes on Startups or How to Build the Future. So, to maximize profits and minimize costs, a startup should prohibit competitors from developing.