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Don't blame the game, blame the playas

This is going to be BIG.

Not only that, but there's a "Series A Crunch" that we've been talking about since October of 2011 where good companies can't seem to get to their next round of funding. So if companies can't get their Series A, it's not some terrible tragedy that there are otherwise great opportunities that are being left to die.

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How Ecosystem-Led Growth Unlocks the Next Generation of GTM

Andreessen Horowitz

If you had adopted that, this was a logical next step that you could apply, which again, was like a playbook that you could run over top of a new technological disruption that had happened. Then by 2011 or 2012, some of the tech components of the Great Recession had started wearing off and the market started waking up.

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