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Digital Advertising: Definition, Types, & Examples

Feedough

Digital advertising is a branch of digital marketing and deals only with the promotional mix, and not with other Ps of the digital marketing mix. Soon after, in 1996, Flash was introduced, which formed the framework for web advertising. Mobile advertising also started in the year 2000. Search Ads. Mobile Ads.

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History of The MP3

Unvalidated Learnings

As such, the history of the MP3 gives an excellent framework to anticipate how disruptive 10x innovations impact a market, and who the winners and losers of such breakthroughs will be. These were the knob-twiddling soundboard jockeys who actually mixed the albums. The MP3 is a perfect case study of Innovator’s Dilemma.