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Disco gets brands to boogie together on customer acquisition

TechCrunch

As more companies establish an e-commerce presence, the stakes have never been higher for brands to cut through the clutter to land new customers. Instead, Conner Sherline, founder and CEO, says that when independent brands come together across partnerships, data and merchandising, they have the buying power to produce results for everyone.

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Hopper raises $170M and partners with Capital One on a new cardholder travel booking portal

TechCrunch

Last March, Hopper raised $70 million in a round that saw Inovia Capital actually make its first investment in the startup — essentially at the very moment that things looked most bleak for the travel industry in general, and in particular for airfare-focused Hopper. “These vouchers, we had to key them in all by hand.

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How to Create a Brand Awareness Strategy That Will Generate Buzz

StartupNation

Have you ever recommended a restaurant to your friends or traveled to a city solely because your neighbor couldn’t stop talking about it? The concept of generating buzz to get consumers, marketers, and media to start discussing your offers is what spreads brand awareness for your new business.

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Elon Musk’s Twitter (now X): Everything you need to know, from layoffs to verification

TechCrunch

Even for one of the richest men in the world, $44 billion is a lot of money to cough up to buy a middling social platform. Our data licensing and API with X is an incredible business. Our new subscription business [is] growing,” Yaccarino said. Here’s how: On your iPhone, navigate to the Shortcuts app.

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What Is Relationship Marketing? – Examples & Strategies

Feedough

A business may use transactional marketing strategies to acquire a new customer. But to retain customers and ensure recurring sales, businesses have to engage in relationship marketing. Strong customer bonds, especially at an emotional level, ensure stable business activity and further promotion to attract potential customers.

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Newsletter: Biden in Jerusalem

OurCrowd

The war in Ukraine and accompanying economic sanctions on Russia are pushing financial institutions to ensure they have effective solutions to conduct their global cross-border payments business, now valued at $37T worldwide. Learn More. Biden’s Middle East visit will help bring down Sand Curtain. OurCrowd launches upgraded mobile app.

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Top Detroit Startups and Tech Companies to Watch in 2022

StartupNation

Autobooks is the first fully integrated payments and accounting platform for business, delivered through online banking. This year, Autobooks raised $25 million in Series B funding and are continuing to grow their team, hiring in Detroit. million in funding under their belt, Waymark is helping transform small business marketing.

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