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A user’s guide to TechCrunch Disrupt 2022

TechCrunch

Each startup exhibits on all 3 days of the show in the expo hall, and the 20 finalists will pitch on the Disrupt Stage throughout several rounds during the show. How to Use Your “Perfect Pitch” to Gain Partnerships and Grow Your Startup , with Dell for Startups. Korea Pavilion Fast-pitch Sessions , with Kotra. . 12:10 p.m. –

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A Quick Diagnostic to Determine if Your Sales & Marketing Teams are Aligned

Tomasz Tunguz

There’s a problem with the handoff between marketing and sales. Some potential causes: Marketing focuses efforts on non-ICP prospects. A product leader at a B2B marketing mega-cap shared with me only 7% of marketing spend is targeted to sales prospects, which is why ABM has become so popular.

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How Typewise got into YC after pivoting to B2B productivity

TechCrunch

Typewise won a spot in YC (and its standard $500,000 backing) after pivoting to fully focus on the B2B market — aiming to serve demand for typing productivity gains in areas like customer service and sales, per co-founder David Eberle. “Last year we realized where this makes most sense,” he tells TechCrunch.

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Elior acquires food delivery startup Nestor

TechCrunch

Following the acquisition, Nestor is going to focus more and more on the B2B market. The sales pitch could be summed up in two sentences. Popchef has also pivoted to focus more on that segment. Nestor clients don’t need to have their own kitchen as everything is prepared in advance.

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VCs eating our own dog food: Using technology and analytics to make better investments

David Teten VC

Many tools designed for B2B marketing in general are also relevant to investors. Most funds open data rooms to share previous reports, performance data, pitch decks, legal docs and other fundraising material with LPs. It sounds simple; however, very few asset managers actually do it.”

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Venture capitalists eating our own dog food: Using technology and analytics to make better investments

David Teten VC

Many tools designed for B2B marketing in general are also relevant to investors. Most funds open data rooms to share previous reports, performance data, pitch decks, legal docs and other fundraising material with LPs. It sounds simple; however, very few asset managers actually do it.”

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50 Newsletter Ideas to Engage and Inspire Your Subscribers

Campaign Monitor

Most B2B marketers are hungry for citable, reputable statistics and data that they can use in their content. For example, if you partner with a local food kitchen to distribute meals in your area, see if your subscribers want to pitch in time (or donate funds) to the cause. Statistics and data points. Wrapping up.

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