The gray revolution: Fundraising within the older adult space
TechCrunch
AUGUST 11, 2021
We see an emphasis on young founders (“40 Under 40”), innovative ideas and disruptive challenges to legacy brands, incumbent companies and “old” ways of thinking. One of the best strategies for tech companies that want to serve the older adult market is to focus your value proposition on empowering older adults. billion in 2050.
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