The gray revolution: Fundraising within the older adult space
TechCrunch
AUGUST 11, 2021
We see an emphasis on young founders (“40 Under 40”), innovative ideas and disruptive challenges to legacy brands, incumbent companies and “old” ways of thinking. billion in 2050. Older adults are the most underserved demographic for the tech world. They’re also one of the fastest-growing age cohorts.
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