Marketing Cube founder Maya Moufarek’s lessons for customer-focused startups
TechCrunch
JULY 20, 2021
Now, everyone sees Google as this huge company with endless products and expansive teams, but back in 2005 when I worked there, it didn’t seem like a megacompany. I find Clayton Christensen’s jobs to be done (JTBD) framework very powerful because it’s relevant to the product, marketing and strategy teams. What problem are they solving?
Let's personalize your content