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How to Decrease the Odds That Your Startup Fails

Both Sides of the Table

Marketing with long payback is precisely what requires venture capital. You can enter either but your strategy must be very different and I can tell you that fragmented markets are easier to disrupt. SEO doesn’t just happen – it requires a content strategy, inbound links, relevancy, keyword strategies, etc.

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Extra Crunch roundup: Jam City SPAC, startup PR, telemedicine market map, more

TechCrunch

According to data gathered by Rob Olson, partner and head of data strategy at venture engine M13, startups that have two or more experienced founders tend to exit 33% faster and raise 34% less capital. For companies that use ML, labeled data is the key differentiator. Image Credits: gremlin / Getty Images.

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