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The Future of Advertising will be Integrated

Both Sides of the Table

And naturally we have built in quality controls like: frequency capping, automated measurement so we can pull ads that people respond poorly to, A/B testing tools, data analysis to tell celebrities & brands which products will resonate, etc. Sure, there needs to be ad disclosure. Advertisers pay for efficacy.

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Regulators appear to be growing increasingly wary of banks and fintech startups getting too cozy

TechCrunch

I did reach out to Wealthfront for comment and a spokesperson told me: “We unfortunately can’t discuss more than what’s been shared publicly in our blog or by UBS via their press release.”. Hustle Fund is its biggest investor, and it has multiple strategic angel investors that work in the real estate industry.

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